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Trajectory: Startup : Ideation to Product/Market Fit by Dave Parker (2021, Hardcover)

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Trajectory : Startup: Ideation to Product/Market Fit. a Handbook for Founders and Anyone Supporting Them, Hardcover by Parker, Dave, ISBN 195329507X, ISBN-13 9781953295071, Like New Used, Free shipping in the US "This is a handbook for founders and the community that supports them to help them navigate the treacherous waters of early stage startups and live to tell the tale"--

About this product

Product Identifiers

PublisherBenBella Books

ISBN-10195329507X

ISBN-139781953295071

eBay Product ID (ePID)11050394857

Product Key Features

Book TitleTrajectory: Startup : Ideation to Product/Market FIT

Number of Pages272 Pages

LanguageEnglish

TopicPersonal Success, Economics / General, Management, Personal Growth / Success

Publication Year2021

IllustratorYes

GenreSelf-Help, Business & Economics

AuthorDave Parker

FormatHardcover

Dimensions

Item Height0.8 in

Item Weight18 Oz

Item Length9.3 in

Item Width6.3 in

Additional Product Features

Intended AudienceTrade

LCCN2020-046007

Dewey Edition23

Reviews"I look to invest in founders with big ideas and a track record of hitting their milestones. Dave Parker and Trajectory: Startup provides a helpful roadmap for entrepreneurs on how to go from idea to that first VC pitch." --Steve Case, chairman and CEO of Revolution and cofounder of AOL

Dewey Decimal658.11

Table Of ContentContents Acknowledgments Foreword Introduction Part I Context Matters Chapter 1 Why Are You Doing This? Slide Zero: Starting with Your Why Chapter 2 What Do You Need to Do? It Starts with the Market Don't Forget the Product Selling into the Market Chapter 3 How Are You Going to Do It? Startups 101 Chapter 4 Why Do Startups Fail or Succeed? Chapter 5 Startup Economics The Venn of Business Models Two Perspectives--Founder and Investor How Investors Make Money Part II Doing the Work Chapter 6 Ideation, Research, Competition, Markets, and Scorecard Ideation Researching Your Idea Competitive Landscape Markets Scoring Yourself Next Steps Chapter 7 Customer Development, Pivoting, Awkward Cofounder Discussions, and Telling Your Story Customer Development Pivoting Awkward Cofounder Discussions Telling Your Story Deliverables Chapter 8 Value Propositions, MVP, Features, and Costs Value Propositions Minimum Viable Product (MVP) Chapter 9 Marketing, Sales, Revenue Models, and Pricing Marketing Sales Pricing Chapter 10 Preparing to Pitch, Fundraising 101 Preparing to Pitch How to Value a Startup Dos and Don'ts of Fundraising Launching/Milestones Part III Breaking Down Business Models Research Results Chapter 11 Business and Revenue Models The Fourteen Revenue Models Services/Fee for Service Commerce Subscription Metered Services Transaction Fee/Affiliate/Rentals Productize a Service Combinations Marketplace Lead Generation Gaming Advertising/Search New Media Big Data Licensing Summary--The Fifteenth Model? Part IV Go/No Go Chapter 12 Increasing Your Odds of Success Chapter 13 Startup Business Mechanics and Compensation Choosing a Startup Lawyer Compensation Chapter 14 Building the Community You Want to Be a Part Of Epilogue There is So Much More to Cover Failing Smart and Starting Over Addendum/Resourcesâ€ƒ

SynopsisLISTED #1 IN "THE 13 BEST BUSINESS BOOKS OF 2021" BY HUBSPOT Have a startup idea? Want to launch it fast? People often spend years on working on startup ideas that fail--and they could have known long before, had they asked the hard questions earlier. Five-time tech founder Dave Parker has been there, and in Trajectory: Startup he offers a path to get you from ideation to launch and revenue in just six months. With a track record of starting companies from scratch, raising both angel and venture capital, and participating in eight exits as founder, operator, and board member, Parker's experience is practical and actionable. Having sold three of his own startups and closed two, Parker learned just as much from his failures as from his successes, and he brings this wit and wisdom into his writing in a transparent way. Parker shares advice on: What makes a good idea that makes money Recruiting and working with cofounders Asking customers what product they want (customer development) How to build a tech product even as a non-tech founder How to get out of your head, ship a product, and make your first sale Trajectory: Startup removes the mystery from the startup process and outlines a roadmap of tasks and timeframes, with monthly milestones and resources. This pre-accelerator program will help you get the momentum you need. Skip the Executive MBA and go make money! This guide makes starting a company accessible to a broad range of founders, investors, and employees who have the spark of innovation and drive to follow their dreams., LISTED #1 IN "THE 13 BEST BUSINESS BOOKS OF 2021" BY HUBSPOT Have a startup idea? Want to launch it fast ? People often spend years on working on startup ideas that fail--and they could have known long before, had they asked the hard questions earlier. Five-time tech founder Dave Parker has been there, and in Trajectory: Startup he offers a path to get you from ideation to launch and revenue in just six months. With a track record of starting companies from scratch, raising both angel and venture capital, and participating in eight exits as founder, operator, and board member, Parker's experience is practical and actionable. Having sold three of his own startups and closed two, Parker learned just as much from his failures as from his successes, and he brings this wit and wisdom into his writing in a transparent way. Parker shares advice on: * What makes a good idea that makes money * Recruiting and working with cofounders * Asking customers what product they want (customer development) * How to build a tech product even as a non-tech founder * How to get out of your head, ship a product, and make your first sale Trajectory: Startup removes the mystery from the startup process and outlines a roadmap of tasks and timeframes, with monthly milestones and resources. This pre-accelerator program will help you get the momentum you need. Skip the Executive MBA and go make money! This guide makes starting a company accessible to a broad range of founders, investors, and employees who have the spark of innovation and drive to follow their dreams., LISTED #1 IN "THE 13 BEST BUSINESS BOOKS OF 2021" BY HUBSPOT Have a startup idea? Want to launch it fast ? People often spend years on working on startup ideas that fail--and they could have known long before, had they asked the hard questions earlier. Five-time tech founder Dave Parker has been there, and in Trajectory: Startup he offers a path to get you from ideation to launch and revenue in just six months. With a track record of starting companies from scratch, raising both angel and venture capital, and participating in eight exits as founder, operator, and board member, Parker's experience is practical and actionable. Having sold three of his own startups and closed two, Parker learned just as much from his failures as from his successes, and he brings this wit and wisdom into his writing in a transparent way. Parker shares advice on: - What makes a good idea that makes money - Recruiting and working with cofounders - Asking customers what product they want (customer development) - How to build a tech product even as a non-tech founder - How to get out of your head, ship a product, and make your first sale Trajectory: Startup removes the mystery from the startup process and outlines a roadmap of tasks and timeframes, with monthly milestones and resources. This pre-accelerator program will help you get the momentum you need. Skip the Executive MBA and go make money! This guide makes starting a company accessible to a broad range of founders, investors, and employees who have the spark of innovation and drive to follow their dreams., Have a startup idea? Want to launch it fast? People often spend years on working on startup ideas that fail--and they could have known long before, had they asked the hard questions earlier. Five-time tech founder Dave Parker has been there, and in Trajectory: Startup he offers a path to get you from ideation to launch and revenue in just six months. With a track record of starting companies from scratch, raising both angel and venture capital, and participating in eight exits as founder, operator, and board member, Parker's experience is practical and actionable. Having sold three of his own startups and closed two, Parker learned just as much from his failures as from his successes, and he brings this wit and wisdom into his writing in a transparent way. Parker shares advice on: What makes a good idea that makes money Recruiting and working with cofounders Asking customers what product they want (customer development) How to build a tech product even as a non-tech founder How to get out of your head, ship a product, and make your first sale removes the mystery from the startup process and outlines a roadmap of tasks and timeframes, with monthly milestones and resources. This pre-accelerator program will help you get the momentum you need. Skip the Executive MBA and go make money! This guide makes starting a company accessible to a broad range of founders, investors, and employees who have the spark of innovation and drive to follow their dreams., This is a handbook for founders and the community that supports them to help them navigate the treacherous waters of early stage startups and live to tell the tale.

LC Classification NumberHD62.5.P37 2021