Charging Ahead : GM, Mary Barra, and the Reinvention of an American Icon by David Welch (2022, Hardcover)

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Mary Barra’s quest to move GM to a manufacturer of electric cars has captured the attention of automobile aficionados, green-business advocates, and leaders of all types who have to admire Mary’s toughness in moving forward despite the overwhelming obstacles in her path. A decade ago, no one would have guessed that GM would be the company poised to lead America into the future. At a time when business book readers seem endlessly fascinated by soaring tech giants like Amazon and Netflix, and ill-fated startups like WeWork and Theranos, why is it important to put the spotlight back on 112-year-old GM? Because Charlie Wilson’s quip from 1952 is still true: What’s good for GM is still good for America, and vice versa. America needs to transition to a new era of clean energy and environmentally.

About this product

Product Identifiers

PublisherHarperCollins Leadership
ISBN-101400233593
ISBN-139781400233595
eBay Product ID (ePID)11082222057

Product Key Features

Publication Year2022
GenreTransportation, Business & Economics
TopicIndustries / Automobile Industry, Leadership, General, Development / Sustainable Development
FormatHardcover
AuthorDavid Welch
Book TitleCharging Ahead : Gm, Mary Barra, and the Reinvention of an American Icon
LanguageEnglish
Number of Pages304 Pages

Dimensions

Item Width6.3 in
Item Length9.3 in
Item Height0.8 in
Item Weight14.6 oz.

Additional Product Features

Intended AudienceTrade

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