Stock photo

What Great Salespeople Do: The Science of Selling Through Emotional Connection and the Power of Story by Ben Zoldan, Michael Bosworth (Hardcover, 2012)

londonbridgebooks (108734)
98.9% positive Feedback

Price:

£10.45

Free postage

Estimated delivery Thu, 12 Dec - Tue, 17 Dec

Returns:

14 days return. Buyer pays for return postage.

Condition:

Good

ISBN: 0071769714. Condition: Used: Good. Qty Available: 1.

All listings for this product

item 1 What Great Salespeople Do: The Science of Selli- hardcover, Bosworth, 0071769714
£10.45
Free postage
item 2 What Great Salespeople Do: The Science of Selling Through Emot... by Zoldan, Ben
£18.99
Free postage
item 3 What Great Salespeople Do: The Science of Selling Through Emot... by Zoldan, Ben
£18.99
Free postage

About this product

Product Information

Build better relationships and Sell More Effectively With a Powerful SALES STORY Throughout our careers, we have been trained to ask diagnostic questions, deliver value props, and conduct ROI studies. It usually doesn't work; best case, we can argue with the customer about numbers-purely a left brain exercise, which turns buyers off. This book explains a better way. -John Burke, Group Vice President, Oracle Corporation Forget music, a great story has charm to soothe the savage beast and win over the most challenging customer. And one of the best guides in crafting it, feeling it, and telling it is What Great Salespeople Do. A must-read for anyone seeking to influence another human being. -Mark Goulston, M.D., author of the #1 international bestseller Just Listen: Discover the Secret to Getting Through to Absolutely Anyone Good salespeople tell stories that inform prospects; great salespeople tell stories that persuade prospects. This book reveals what salespeople need to do to become persuasive story sellers. -Gerhard Gschwandtner, publisher of Selling Power This book breaks the paradigm. It really works miracles! -David R. Hibbard, President, Dialexis Inc (TM) What Great Salespeople Do humanizes the sales process. -Kevin Popovic, founder, Ideahaus (R) Mike and Ben have translated what therapists have known for years into a business solution-utilizing and developing one's Emotional Intelligence to engage and lessen the defenses of others. What Great Salespeople Do is a step-by-step manual on how to use compelling storytelling to masterfully engage others and make their organizations great. -Christine Miles, M.S., Psychological Services, Executive Coach, Miles Consulting LLC About the Book:This groundbreaking book offers extraordinary insight into the greatest mystery in sales: how the very best salespeople consistently and successfully influence change in others, inspiring their customers to say yes. Top-performing salespeople have always had a knack for forging connections and building relationships with buyers. Until now, this has been considered an innate talent. What Great Salespeople Do challenges some of the most widely accepted paradigms in selling in order to prove that influencing change in buyers is a skill that anyone can learn. The creator of Solution Selling and CustomerCentric Selling, Michael Bosworth, along with veteran sales executive Ben Zoldan, synthesize discoveries in neuroscience, psychology, sociology, anthropology, and other disciplines, combining it all into a field-tested framework-helping you break down barriers, build trust, forge meaningful relationships, and win more customers. This book teaches you how to: Relax a buyer's skepticism while activating the part of his or her brain where trust is formed and connections are forgedUse the power of story to influence buyers to changeMake your ideas, beliefs, and experiences storiable using a proven story structureBuild a personal inventory of stories to use throughout your sales cycleTell your stories with authenticity and real passionUse empathic listening to get others to reveal themselvesIncorporate storytelling and empathic listening to achieve collaborative conversations with buyers Breakthroughs in neuroscience have determined that people don't make decisions solely on the basis of logic; in fact, emotions play the dominant role in most decision-making processes. What Great Salespeople Do gives you the tools and techniques to influence change and win more sales.

Product Identifiers

Publisher
Mcgraw-Hill Education
ISBN-13
9780071769716
eBay Product ID (ePID)
111685833

Product Key Features

Number of Pages
256 Pages
Publication Name
What Great Salespeople Do: The Science of Selling Through Emotional Connection and the Power of Story
Language
English
Subject
Marketing
Publication Year
2012
Type
Textbook
Author
Ben Zoldan, Michael Bosworth
Format
Hardcover

Dimensions

Item Height
236 mm
Item Weight
513 g
Item Width
160 mm

Additional Product Features

Country/Region of Manufacture
United States
Title_Author
Michael Bosworth, Ben Zoldan

No ratings or reviews yetNo ratings or reviews yet

Be the first to write a review

Best-selling in Adult Learning & University

See all

Current slide {CURRENT_SLIDE} of {TOTAL_SLIDES}- Best-selling in Adult Learning & University

The Psychology of Money: Timeless lessons on wealth, greed, and happiness by Morgan Housel (Paperback, 2020)
4.5 out of 5 stars based on 15 product ratings
£4.21 New
---- Used
Die with Zero: Getting All You Can from Your Money and Your Life by Bill Perkins (Paperback, 2021)
5.0 out of 5 stars based on 3 product ratings
£4.50 New
£4.50 Used
Secrets Of Mental Math: The Mathemagician's Guide to Lightening Calculation and Amazing Maths Tricks by Arthur Benjamin, Michael Shermer (Paperback, 2006)
4.8 out of 5 stars based on 18 product ratings
£1.50 New
---- Used
The Hundred Years' War on Palestine: A History of Settler Colonial Conquest and Resistance by Rashid I. Khalidi (Paperback, 2020)
5.0 out of 5 stars based on 10 product ratings
£10.80 New
£8.35 Used
The Art of War: Deluxe silkbound edition by Sun Tzu (Hardcover, 2014)
4.9 out of 5 stars based on 42 product ratings
£10.79 New
£8.85 Used
Hitler's War: And the War Path by David Irving (Hardcover, 1991)
5.0 out of 5 stars based on 3 product ratings
£94.99 New
---- Used
Code of Practice for In-service Inspection and Testing of Electrical Equipment by The Institution of Engineering and Technology (Paperback, 2020)
4.9 out of 5 stars based on 11 product ratings
£44.20 New
£30.00 Used

Save on Adult Learning & University

Current slide {CURRENT_SLIDE} of {TOTAL_SLIDES}- Save on Adult Learning & University

Oyster Perpetual Submariner: The Watch That Unlocked The Deep By Nicholas Foulke
£62.99
Trending at £63.85
The Manipulated Man Paperback or Softback New Stock Free Shipping
£12.28
Trending at £13.20
Ks3 Maths Year 7 Targeted Workbook (With Answers), Paperback by Books, Cgp; B...
£7.50
Trending at £8.15
The Book of Rolex by Jens Hoy 9781788840231 Hardback
£21.49
Trending at £22.43
How Emotions are Made: The Secret Life of the Brain by Lisa Feldman Barrett PB
£6.95
Trending at £7.08
the Pragmatic Programmer The Your journey 20th Anniversary Edition sam day ship.
£18.20
Trending at £20.33

Shop by category

What Great Salespeople Do: The Science of Selling Through Emotional Connection and the Power of Story by Ben Zoldan, Michael Bosworth (Hardcover, 2012)

All listings for this product

item 1 What Great Salespeople Do: The Science of Selli- hardcover, Bosworth, 0071769714

item 2 What Great Salespeople Do: The Science of Selling Through Emot... by Zoldan, Ben

item 3 What Great Salespeople Do: The Science of Selling Through Emot... by Zoldan, Ben

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

Best-selling in Adult Learning & University

The Psychology of Money: Timeless lessons on wealth, greed, and happiness by Morgan Housel (Paperback, 2020)

Die with Zero: Getting All You Can from Your Money and Your Life by Bill Perkins (Paperback, 2021)

Secrets Of Mental Math: The Mathemagician's Guide to Lightening Calculation and Amazing Maths Tricks by Arthur Benjamin, Michael Shermer (Paperback, 2006)

The Hundred Years' War on Palestine: A History of Settler Colonial Conquest and Resistance by Rashid I. Khalidi (Paperback, 2020)

The Art of War: Deluxe silkbound edition by Sun Tzu (Hardcover, 2014)

Hitler's War: And the War Path by David Irving (Hardcover, 1991)

Code of Practice for In-service Inspection and Testing of Electrical Equipment by The Institution of Engineering and Technology (Paperback, 2020)

Save on Adult Learning & University

Oyster Perpetual Submariner: The Watch That Unlocked The Deep By Nicholas Foulke

The Manipulated Man Paperback or Softback New Stock Free Shipping

Ks3 Maths Year 7 Targeted Workbook (With Answers), Paperback by Books, Cgp; B...

The Book of Rolex by Jens Hoy 9781788840231 Hardback

How Emotions are Made: The Secret Life of the Brain by Lisa Feldman Barrett PB

the Pragmatic Programmer The Your journey 20th Anniversary Edition sam day ship.

You may also like

Emotional Intelligence Non-Fiction Hardcover Books

Non-Fiction Do-It-Yourself Hardcover Books

Biographies & True Stories Non-Fiction Frederick the Great Hardcover Books

Science Fiction Fiction Hardcover Books

Science Non-Fiction Hardcover Books

Ben Bova Fiction Hardcover Books