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Insanely Simple: The Obsession That Drives Apple's Success by Ken Segall (Paperback, 2012)

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Signed copy This book is a must-read for anyone interested in Apple's success and the incredible drive of its founder, Steve Jobs. Written by Ken Segall, a renowned designer who worked closely with Jobs, this book offers an inside look at the obsessive attention to detail that defines Apple's products. From the fascinating origins of the iPhone to the intricacies of the latest iOS upgrade, this book covers everything a fan of Apple could desire. And with Segall's signature, this copy is a true collector's item. Don't miss out on the chance to own a piece of Apple history.