Product Information
International Business: The Challenge of Global Competition 13e by Ball, Geringer, McNett, and Minor continues to be the most current, objective and thorough treatment of international business available for students. Enriched with colorful maps, photos, and the most up-to-date world data, this text boasts the collective expertise of four authors with firsthand international business experience, specializing in international management, finance, law, global strategy, and marketing - a claim no other text can make. In addition, each new copy of International Business 13e includes access to CESIM - an interactive IB simulation developed for industry professionals. Ball et al is the only textbook on the market which features access to CESIM. Only Ball, Geringer, McNett and Minor can offer a complete view of international business as diverse as the backgrounds of business students.Product Identifiers
PublisherMcgraw-Hill Education
ISBN-139780077606121
eBay Product ID (ePID)114031960
Product Key Features
Number of Pages536 Pages
Publication NameMP International Business with Cesim Global Challenge Simulation Access Card
LanguageEnglish
SubjectBusiness
Publication Year2012
TypeTextbook
AuthorDonald Ball, Jr., Jeanne Mcnett, Michael Geringer, Michael Minor
FormatBook
Dimensions
Item Height292 mm
Item Weight1415 g
Additional Product Features
Country/Region of ManufactureUnited States
Title_AuthorJeanne Mcnett, Michael Minor, Michael Geringer, Donald Ball, Jr.