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Wella Color Charm Demi Activating Lotion 7.8 Oz.

About this product

Product Identifiers

BrandWella
GTIN0070018028853
UPC0070018028853
eBay Product ID (ePID)1186001097

Product Key Features

Suitable ForHair
Hair Color ShadeAsh Blond
FormulationLotion
IngredientsArgan Oil, Natural Pigment
Hair TypeNormal Hair, All Hair Types, Color Treated Hair
Active IngredientsHydrogen Peroxide
FeaturesCruelty-Free/No Animal Testing
TypeDemi-Permanent
Product LineWella Color Charm

Dimensions

Weight0.57 pounds
Volume7.8 fl oz

Ratings and reviews

4.4
5 product ratings
  • 3 users rated this 5 out of 5 stars
  • 1 users rated this 4 out of 5 stars
  • 1 users rated this 3 out of 5 stars
  • 0 users rated this 2 out of 5 stars
  • 0 users rated this 1 out of 5 stars

Would recommend

Good value

Good quality

Most relevant reviews

  • Pleasant fragrance and doesn't burn or choke you. Very easy to use and works like a charm!

    Hard to find sometimes. Often you have to go to an actual beauty supply store. Y'know, where the professional cosmetologists shop. There's a HUGE beauty supply at the mall in Eureka, California, and they don't carry it!!! eBay makes it easy no matter where you live. This is a product used by actual professionals, yet it's very easy for anyone, as long as you're able to match to the color of your beard lol. Mix the activator with the color in "more or less" the same ratio on the labels (the more activator, the quicker it goes off and burns into your beard hair follicles. Nnote that the ratio is reversed as posted between the two, so iow, the ratio is expressed as 1:2 on the color tube (one part color to two parts activator) and 2:1 on the activator bottle (two parts activator to one part color), so don't let that confuse you ;) The longer you leave it on the darker it gets, from beige to very dark brown, almost black. you'll need to determine for yourself when it's just right for you, and less is more as you can always re-apply but you can't lighten it once you've overdone it lol. This is a *SEMI PERM* color line - that means little when using on your beard, or chest, mustache, etc., because those hairs (except for chest hair) will grow out and need to be trimmed long before the color fades anyway, but the biggest plus here, is that the mild peroxide activator doesn't gag and choke you like a regular PERM color does! Remember, you're putting this on your face! Around your mouth and under your nose for prolly 15 or 20 mins. The last time I couldn't find this and had to buy perm color, I was choking and wheezing from the highly reactive activator... for about twenty minutes! But this stuff has a pleasant fragrance and doesn't burn your skin with that feeling of hot bubbles popping on your facial skin! My dad was a cosmetologist and this is what he recommended for me. I've been using it for years and have been extremely happy with the results. I think you will be quite satisfied too! I hope that helps :) Enjoy!

    Verified purchase: YesCondition: New

  • Wella Color Charm Demi permanent color,

    great product , easy to use

    Verified purchase: YesCondition: New

  • Color Charm works like a CHARM!

    I never colored my hair before. With this quarantine, I really had to touch up my grayish roots. Easy to do -- no harsh lines and it blended well. Worked perfectly, like a "charm."

    Verified purchase: YesCondition: New

  • Overly priced!!! Especially for the size of the bottle!!

    The product itself is good, but it’s DEFINITELY WAY OVER Priced!!! Need I say more!!!! There you have it…

    Verified purchase: YesCondition: Pre-owned

  • Perfect

    It’s exactly as the product described

    Verified purchase: YesCondition: New

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