Luxury Fashion and Culture by Eunju Ko, Arch G. Woodside (Hardcover, 2013)

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Contributor: Arch G. Woodside (Edited by), Eunju Ko (Edited by), Arch G. Woodside (Series edited by). Author: Arch G. Woodside. Title: Luxury Fashion and Culture. Format: Hardback. Type: Hardback. Genre: Society & Culture.

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Product Information

Luxury Fashion and Culture focuses on the study of how humans use high quality, highly pleasurable, and frequently rare products, services, and experiences to distinguish to themselves and others who they are as well as whom they are not - both within and across cultures. Luxury fashion enables the individual to transform herself - to play a part in scenes exuding refinement, acceptance, high status, and good taste and risk ridicule by playing the part badly. The chapters provide new theory, recipes of methods, and findings on how culture helps humans manage and respond to luxury fashion enactments. Rather than focusing on traditional cultural transformations, it focuses on personal expressions of self and archetypal role-playing and fulfilment through the power of luxury fashion. This volume: applies the perspectives of Veblen, Goffman, McCracken, Thompson, and Belk to provide a theoretical foundation to explain why and how humans buy and enact luxury fashion products, services, and experiences; includes confirmatory personal introspections of explanations of luxury fashion enactments with self-photographs and self-interpretations of the enactments to explain how individuals enact luxury fashion and respond to alternative fashion-marketing designs; and is unique in conjoining sociology, psychology, marketing, and economics to advance fashion marketing theory and research.

Product Identifiers

PublisherEmerald Publishing The Limited
ISBN-139781781902103
eBay Product ID (ePID)138548386

Product Key Features

Number of Pages300 Pages
Publication NameLuxury Fashion and Culture
LanguageEnglish
Publication Year2013
TypeTextbook
Subject AreaConsumerism
AuthorEunju Ko, Arch G. Woodside
SeriesAdvances in Culture, Tourism and Hospitality Research
FormatHardcover

Dimensions

Item Height234 mm
Item Weight476 g
Item Width156 mm
Volume7

Additional Product Features

EditorEunju Ko, Arch G. Woodside
Country/Region of ManufactureUnited Kingdom

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