Universal Methods of Design, Expanded and Revised : 125 Ways to Research Complex Problems, Develop Innovative Ideas, and Design Effective Solutions by Bella Martin and Bruce Hanington (2019, Trade Paperback)

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Universal Methods of Design Expanded and Revised by Hanington, Bruce, Martin, Bella [Flexibound]

About this product

Product Identifiers

PublisherQuarto Publishing Group USA
ISBN-101631597485
ISBN-139781631597480
eBay Product ID (ePID)14038388975

Product Key Features

Edition2
Book TitleUniversal Methods of Design, Expanded and Revised : 125 Ways to Research Complex Problems, Develop Innovative Ideas, and Design Effective Solutions
Number of Pages264 Pages
LanguageEnglish
TopicGraphic Arts / Commercial & Corporate, Reference, Product
Publication Year2019
FeaturesRevised
IllustratorYes
GenreDesign
AuthorBella Martin, Bruce Hanington
Book SeriesRockport Universal Ser.
FormatTrade Paperback

Dimensions

Item Height0.8 in
Item Weight34.3 Oz
Item Length10.2 in
Item Width8.8 in

Additional Product Features

Intended AudienceTrade
Dewey Edition23
Dewey Decimal001.42
Edition DescriptionRevised edition
SynopsisUniversal Methods of Design, Expanded and Revised presents 125 research methods for design in a concise and accessible format, now updated with new information on digital design and software and 25 new chapters., Revised and updated, this new edition presents 125 research methods for design in a concise and accessible format, with new information on digital design and software and 25 new chapters., Revised and updated, this new edition presents 125 research methods for design in a concise and accessible format, with new information on digital design and software and 25 new chapters. This expanded and revised version of the best-selling Universal Methods of Design is a comprehensive reference that provides a thorough and critical presentation of 125 research methods, synthesis/analysis techniques, and research deliverables for human-centered design. The text and accompanying photos and graphics of this classic resource are delivered in a concise and accessible format perfect for designers, educators, and students. Information can be easily referenced and utilized by cross-disciplinary teams in nearly any design project. This new, expanded edition includes a comprehensive index for referencing. Earlier chapters have been updated to include new information on digital design and software for A/B testing, content analysis, and territory maps. The addition of 25 chapters brings fresh relevance to the text with new and innovative design methods, such as subtraction and position maps, that have emerged since the first edition. Universal Methods of Design distills each method down to its essence, in a format that helps design teams select and implement the most credible research methods suited to their design culture., This expanded and revised version of the best-selling Universal Methods of Design is a comprehensive reference that provides a thorough and critical presentation of 125 research methods, synthesis/analysis techniques, and research deliverables for human-centered design. The text and accompanying photos and graphics of this classic resource are delivered in a concise and accessible format perfect for designers, educators, and students. This new, expanded edition includes updated information on scenarios, secondary research, territory maps, and other chapters. The addition of 25 new chapters brings fresh relevance to the text with innovative design methods that have emerged since the first edition, such as backcasting, behavioral design, horizon scanning, and transition design. Universal Methods of Design, Expanded and Revised distills each method down to its essence, in a format that helps design teams select and implement the most credible research methods suited to their design culture. Each method is presented in a two-page format. The left-hand page contains a concise description of the method , accompanied by references to further reading . On the right-hand page, images and case studies for each method are presented visually. The relevant phases for design application are highlighted as numbered icons along the right side of the page, from phases 1 (planning, scoping, and definition) through 5 (launch and monitor). Build more meaningful products with these methods and more: Affinity Diagramming, Behavioral Mapping, Bodystorming, Contextual Design, Critical Incident Design, Directed Storytelling, Empathy Maps, Graffiti Walls, Image Boards, Parallel Prototyping, Simulation Exercises, Touchstone Tours, and Weighted Matrix. This essential guide: Dismantles the myth that user research methods are complicated, expensive, and time-consuming Creates a shared meaning for cross-disciplinary teams Illustrates methods with compelling visualizations and case studies Characterizes each method at a glance Indicates when methods are best employed to help prioritize appropriate design research strategies Universal Methods of Design, Expanded and Revised is an essential resource for designers of all levels and specializations ., This expanded and revised version of the best-selling Universal Methods of Design is a comprehensive reference that provides a thorough and critical presentation of 125 research methods, synthesis/analysis techniques, and research deliverables for human-centered design. The text and accompanying photos and graphics of this classic resource are delivered in a concise and accessible format perfect for designers, educators, and students. Information can be easily referenced and utilized by cross-disciplinary teams in nearly any design project. This new, expanded edition includes updated information on scenarios, secondary research, territory maps, and other chapters. The addition of 25 new chapters brings fresh relevance to the text with innovative design methods that have emerged since the first edition, such as backcasting, behavioral design, horizon scanning, and transition design. Universal Methods of Design distills each method down to its essence , in a format that helps design teams select and implement the most credible research methods suited to their design culture.
LC Classification NumberQ180.55.M4M35 2019

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