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About this product
Product Identifiers
PublisherPrestel Gmbh & Co KG.
ISBN-103791348205
ISBN-139783791348209
eBay Product ID (ePID)143953773
Product Key Features
Book TitleI'm One : 21st-Century Mods
Number of Pages160 Pages
LanguageEnglish
Publication Year2013
TopicIndividual Photographers / Monographs, Sociology / General, Europe / Great Britain / General, Subjects & Themes / Fashion
IllustratorYes
GenreSocial Science, Photography, History
AuthorHorst A. Friedrichs
FormatTrade Paperback
Dimensions
Item Height0.6 in
Item Weight26 Oz
Item Length10.9 in
Item Width7.9 in
Additional Product Features
Intended AudienceTrade
Dewey Edition23
Dewey Decimal779.2092
SynopsisNow available in a flexi-cover edition, this is a stunning photographic portrait of the mod scene today--an identity, an attitude, and a style that's always "in," no matter the decade. The mod subculture has always been about working-class aspiration and an obsessive attention to style and detail--the right haircuts, shoes, records, shirts, wheels. The goal is to live and look impeccably neat, no matter one's background. From Alfie, the Beatles, and the Who to Paul Weller, Duffy, and the Rifles, the urbane look is revived again and again as each generation rediscovers what it means to be a mod. Today, across Britain, the lifestyle is still going strong, and it is lovingly recorded here by photographer Friedrichs. His passion for all things mod extends from high-end fashion accessories to an appreciation of the subculture itself--the endless dance parties, Vespa rides, and a pared-down way of life that is best defined as "clean living under difficult circumstances." Shot in Margate, Scarborough, Brighton, or London, Friedrichs's photos could be right out of 1966 in the way they capture the essence of mod. This sensitive portrayal of Britain's mod community of the past decade offers unique insight into the diversity of the contemporary mod scene.