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Discovering the Creative Industries Ser.: Marketing Strategy for the Creative and Cultural Industries by Bonita M. Kolb (2020, Trade Paperback)

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ISBN-13: 9780367419776, 978-0367419776. This refreshed edition is a valuable resource for students and tutors of creative, cultural and arts marketing worldwide.

About this product

Product Identifiers

PublisherTaylor & Francis Group
ISBN-100367419777
ISBN-139780367419776
eBay Product ID (ePID)15046587638

Product Key Features

Number of Pages324 Pages
LanguageEnglish
Publication NameMarketing Strategy for the Creative and Cultural Industries
Publication Year2020
SubjectIndustries / Service, Marketing / General, Business Aspects, General
TypeTextbook
AuthorBonita M. Kolb
Subject AreaArt, Business & Economics, Performing Arts
SeriesDiscovering the Creative Industries Ser.
FormatTrade Paperback

Dimensions

Item Weight20.5 oz.
Item Length9.2 in
Item Width6.1 in

Additional Product Features

Edition Number2
Intended AudienceCollege Audience

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Marketing Strategy for the Creative and Cultural Industries - 9780367419776
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Marketing Strategy for the Creative and Cultural Industries (Discovering the
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Marketing Strategy for the Creative and Cultural Industries by Kolb Bonita Lyco
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Marketing Strategy for the Creative and Cultural Industries, Kolb, Bonita<-
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