Product Information
The concept of polarization has become an important topic of interest in politics, society, and discourse around the world today. In the European Union (EU), polarizing rhetoric has driven politics into divided camps on issues ranging from immigration to economic integration. In the United States, polarization has become a universal buzzword, and significant research has been done on it as a political and sociological phenomenon. But there has been little scholarly work on polarization as a communicative phenomenon since the late 1970s. At the same time, holes remain in contemporary rhetorical theory regarding the concept of the orator. In short, the discipline lacks a clearly defined category to deal with strategic communication by collective entities such as social and political movements. This work fills both gaps at once. It focuses on polarization as a rhetorical strategy that seeks to create division and solidarity in audiences. In doing so, it establishes and develops new theoretical categories for contemporary rhetoric, updates and refines existing work on polarization as a communicative phenomenon, and illustrates the utility of new concepts by providing a case study involving the tea party network in the United States.Product Identifiers
PublisherDe Gruyter
ISBN-139783110662481
eBay Product ID (ePID)15046687413
Product Key Features
Number of Pages200 Pages
LanguageEnglish
Publication NamePolarization: Rhetorical Strategies in the Tea Party Network
Publication Year2019
TypeStudy Guide
AuthorAlan Fortuna
Subject AreaData Analysis
SeriesNeue Rhetorik / New Rhetoric
Dimensions
Item Height230 mm
Item Weight417 g
Additional Product Features
Country/Region of ManufactureGermany
Title_AuthorAlan Fortuna