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No Small Change : Why Financial Services Needs a New Kind of Marketing by Lucian Camp and Anthony Thomson (2018, Hardcover)

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ISBN-13: 9781119378037, 978-1119378037. Now they've put their heads together to write No Small Change, a passionate, opinionated and practical manifesto arguing that the fast-changing financial services world urgently needs to rethink the whole of its approach to marketing.

About this product

Product Identifiers

PublisherWiley & Sons, Incorporated, John
ISBN-101119378036
ISBN-139781119378037
eBay Product ID (ePID)17046641008

Product Key Features

Number of Pages320 Pages
Publication NameNo Small Change : Why Financial Services Needs a New Kind of Marketing
LanguageEnglish
Publication Year2018
SubjectMarketing / Industrial, Finance / General, Industries / Financial Services
TypeTextbook
Subject AreaBusiness & Economics
AuthorLucian Camp, Anthony Thomson
FormatHardcover

Dimensions

Item Height1.2 in
Item Weight20.8 oz.
Item Length9.1 in
Item Width6.1 in

Additional Product Features

Intended AudienceScholarly & Professional

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No Small Change: Why Financial Services Needs A New Kind of Marketing
item 1 No Small Change: Why Financial Services Needs A New Kind of Marketing
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No Small Change: Why Financial Services Needs A New Kind of Marketing, Camp, Luc
item 2 No Small Change: Why Financial Services Needs A New Kind of Marketing, Camp, Luc
£3.60
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No Small Change: Why Financial Services Needs A New Kind of Marketing, Thomson,
item 3 No Small Change: Why Financial Services Needs A New Kind of Marketing, Thomson,
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No Small Change: Why Financial Services Needs A New Kind of M... by Camp, Lucian
item 4 No Small Change: Why Financial Services Needs A New Kind of M... by Camp, Lucian
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No Small Change: Why Financial Services Needs a New Kind of Marketing [Hardback]
item 5 No Small Change: Why Financial Services Needs a New Kind of Marketing [Hardback]
£28.96
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No Small Change – Why Financial Services Needs A New Kind of Marketing Thomson
item 6 No Small Change – Why Financial Services Needs A New Kind of Marketing Thomson
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No Small Change - 9781119378037
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No Small Change, Anthony Thomson, Hardback
item 8 No Small Change, Anthony Thomson, Hardback
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No Small Change: Why Financial Services Needs a New Kin - NEW Anthony Thomson 2
item 9 No Small Change: Why Financial Services Needs a New Kin - NEW Anthony Thomson 2
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No Small Change: Why Financial Services Needs A New Kind of Marketing
item 10 No Small Change: Why Financial Services Needs A New Kind of Marketing
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Anthony Thomson Lucian Camp No Small Change (Hardback)
item 11 Anthony Thomson Lucian Camp No Small Change (Hardback)
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No Small Change: Why Financial Services Needs A, Thomson, Camp Hardcover^+
item 12 No Small Change: Why Financial Services Needs A, Thomson, Camp Hardcover^+
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No Small Change: Why Financial Services Needs A New Kind of Marketing by Anthony
item 13 No Small Change: Why Financial Services Needs A New Kind of Marketing by Anthony
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