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Marketing Analytics : Strategic Models and Metrics by Stephan Sorger (2013, Trade Paperback)

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Chapter 7. Chapter 11. Chapter 9. Distribution Analytics - Analytics-based channel evaluation and selection. The book contains a wealth of information on marketing analytics Chapter 1. Introduction - Introduction to marketing analytics.

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Product Identifiers

PublisherCreateSpace
ISBN-101481900307
ISBN-139781481900300
eBay Product ID (ePID)176803531

Product Key Features

Book TitleMarketing Analytics : Strategic Models and Metrics
Number of Pages498 Pages
LanguageEnglish
Publication Year2013
TopicMarketing / General
IllustratorYes
GenreBusiness & Economics
AuthorStephan Sorger
FormatTrade Paperback

Dimensions

Item Height1.1 in
Item Weight38.6 oz.
Item Length9.7 in
Item Width7.4 in

Additional Product Features

Intended AudienceTrade

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