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Advertising and the Business of Brands : Media Revolution Edition by Ann Maxwell (2009, Trade Paperback)

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Product Description : Twelve of the top professors in ad education team up to create an uptodate introduction to the fastchanging worlds of advertising and marketing If you want to learn how the ad business really works and where you can get started this book is worth readingFrom the Introduction all the way through You and Your Career Want to know more Visit the Study Hall at adbuzzcom and try the Practice Tests