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About this product
Product Identifiers
PublisherMcGraw-Hill Companies
ISBN-109701008944
ISBN-139789701008942
eBay Product ID (ePID)180958349
Product Key Features
SubjectBusiness, Economy & Industry
LanguageEnglish & Spanish
TypeTextbook
Subject AreaSales & Marketing
AuthorBruce Walker, William J Stanton, Michael J Etzel
FormatUnsewn / Adhesive Bound, Trade Paperback (Us), Paperback
Additional Product Features
Date of Publication01/09/1996
Country of PublicationUnited States
Out-Of-Print Date11/04/2012
Edition Statement6th
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