Outcomes over Output : Why Customer Behavior Is the Key Metric for Business Success by Joshua Seiden (2019, Trade Paperback)
VampinVeraVintage (2962)
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By Joshua Seiden. This book is in new condition with a tight spine and no markings.
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About this product
Product Identifiers
PublisherIndependently Published
ISBN-101091173265
ISBN-139781091173262
eBay Product ID (ePID)19038777140
Product Key Features
Book TitleOutcomes over Output : Why Customer Behavior Is the Key Metric for Business Success
Number of Pages86 Pages
LanguageEnglish
TopicConsumer Behavior
Publication Year2019
GenreBusiness & Economics
AuthorJoshua Seiden
FormatTrade Paperback
Dimensions
Item Height0.2 in
Item Weight5.3 Oz
Item Length8 in
Item Width5.2 in
Additional Product Features
Intended AudienceTrade
SynopsisIn the old days, when we made physical products, setting project goals wasn't that hard. But in today's service- and software-driven world, "done" is less obvious. When is Amazon done? When is Google done? Or Facebook? In reality, services powered by digital systems are never done. So then how do we give teams a goal that they can work on?Mostly, we simply ask teams to build features-but features are the wrong way to go. We often build features that create no value. Instead, we need to give teams an outcome to achieve. Using outcomes creates focus and alignment. It eliminates needless work. And it puts the customer at the center of everything you do.Setting goals as outcomes sounds simple, but it can be hard to do in practice. This book is a practical guide to using outcomes to guide the work of your team. "Josh's crisp volume brims with insight about how to fly at just the right level - the level of outcomes. If you've ever wondered how M your MVP should be, or how to get more R in your OKRs, this book will help." - Nick Rockwell, CTO, NY Times, In the old days, when we made physical products, setting project goals wasn't that hard. But in today's service- and software-driven world, "done" is less obvious. When is Amazon done? When is Google done? Or Facebook? In reality, services powered by digital systems are never done. So then how do we give teams a goal that they can work on?Mostly, we simply ask teams to build features--but features are the wrong way to go. We often build features that create no value. Instead, we need to give teams an outcome to achieve. Using outcomes creates focus and alignment. It eliminates needless work. And it puts the customer at the center of everything you do.Setting goals as outcomes sounds simple, but it can be hard to do in practice. This book is a practical guide to using outcomes to guide the work of your team. "Josh's crisp volume brims with insight about how to fly at just the right level - the level of outcomes. If you've ever wondered how M your MVP should be, or how to get more R in your OKRs, this book will help." - Nick Rockwell, CTO, NY Times
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