Managing Cooperative Advertising : A Strategic Approach by Stephen A. Greyser and Robert F. Young (1983, Hardcover)

Better World Books (2755995)
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About this product

Product Identifiers

PublisherFree Press
ISBN-100669063010
ISBN-139780669063011
eBay Product ID (ePID)2034565

Product Key Features

Book TitleManaging Cooperative Advertising : a Strategic Approach
Number of Pages192 Pages
LanguageEnglish
TopicAdvertising & Promotion
Publication Year1983
IllustratorYes
GenreBusiness & Economics
AuthorStephen A. Greyser, Robert F. Young
FormatHardcover

Dimensions

Item Weight16.8 Oz
Item Length9.8 in
Item Width6.7 in

Additional Product Features

LCCN82-048572
Dewey Edition19
Dewey Decimal659.1
LC Classification NumberHF5823

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