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Practical Management Science by Wayne L. Winston and S. Christian Albright (2015, Hardcover)
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By Winston, Wayne L.; Albright, S. Christian.
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About this product
Product Identifiers
PublisherCengage Learning
ISBN-101305250907
ISBN-139781305250901
eBay Product ID (ePID)204311275
Product Key Features
Number of Pages888 Pages
LanguageEnglish
Publication NamePractical Management Science
Publication Year2015
SubjectManagement Science, Desktop Applications / Spreadsheets, Statistics
TypeTextbook
Subject AreaComputers, Business & Economics
AuthorWayne L. Winston, S. Christian Albright
FormatHardcover
Dimensions
Item Height1.5 in
Item Weight60 Oz
Item Length10.3 in
Item Width8.3 in
Additional Product Features
Edition Number5
Intended AudienceCollege Audience
Dewey Edition23
ReviewsA very good book, with great practical examples from different areas of management, with a focus on problem solving., Its approach to Management Science is through applied, relevant learning. It (the text) offers enough theory that students understand and appreciate the foundation of the topic, while allowing students to have immediate, hands-on experience with the methodologies. Students learn by doing and they love it!, Important decision making concepts are presented in multiple examples. Examples are from different areas of the business. Excel is used as a modeling environment. The most important decision making tools are covered.
IllustratedYes
Dewey Decimal001.434
Table Of Content1. Introduction to Modeling. 2. Introduction to Spreadsheet Modeling. 3. Introduction to Optimization Modeling. 4. Linear Programming Models. 5. Network Models. 6. Optimization Models with Integer Variables. 7. Nonlinear Optimization Models. 8. Evolutionary Solver: An Alternative Optimization Procedure. 9. Decision Making Under Uncertainty. 10. Introduction to Simulation Modeling. 11. Simulation Models. 12. Inventory and Supply Chain Models. 13. Queueing Models. 14. Regression and Forecasting Models. 15. Project Management (Online only). 16. Multiobjective Decision Making (Online only).
SynopsisGeared entirely to Excel 2013, PRACTICAL MANAGEMENT SCIENCE uses an active-learning approach and realistic problems to help you take full advantage of the power of spreadsheet modeling. The text presents just the right amount of theory to ensure you understand the foundation of the topic, followed by exercises that give you practical, hands-on experience with the methodologies. Drawing examples and problems from finance, marketing, operations management, and other areas, the text illustrates how management science applies to your chosen profession--and how you can use it on the job. The authors emphasize modeling over algebraic formulations and memorization of particular models. The text includes access to Palisade DecisionTools Suite (BigPicture, @RISK, PrecisionTree, StatTools, TopRank, NeuralTools, and Evolver) as well as SolverTable, which allows you to do sensitivity analysis on optimization models.
LC Classification NumberHD31.2
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