Product Information
The Innovation Book is your hands-on guide to turning new thinking into exciting opportunities. The quick-read format features an overview of each topic, what success looks like, the pitfalls to dodge and an action plan of what you can start doing - right now - to achieve success. Includes: Your Creative Self - how to become a more powerful innovator Leading Innovators - how to inspire and motivate creative people Creating Innovation - how to develop and test new concepts Winning with Innovation - how to sell your new ideas The Innovator's Toolkit - 20+ tools to help you create, shape and share your ideas The Innovator's Case Notes - real-life examples of innovation in action; what would you have done?Product Identifiers
PublisherPearson Education The Limited
ISBN-139781292011905
eBay Product ID (ePID)213286288
Product Key Features
Number of Pages296 Pages
Publication NameThe Innovation Book: How to Manage Ideas and Execution for Outstanding Results
LanguageEnglish
SubjectManagement, Marketing, Business
Publication Year2014
TypeTextbook
AuthorMax Mckeown
FormatPaperback
Dimensions
Item Height214 mm
Item Weight460 g
Additional Product Features
Country/Region of ManufactureUnited Kingdom
Title_AuthorMax Mckeown