Wiley Series in Survey Methodology Ser.: Online Panel Research : A Data Quality Perspective by Reginald P. Baker (2014, Trade Paperback)
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ISBN-13: 9781119941774, 978-1119941774. Provides new insights into the accuracy and value of online panels for completing surveys Over the last decade, there has been a major global shift in survey and market research towards data collection, using samples selected from online panels.