Very appealing to young girls due to it's colour and changeable hair.
Its colourful which will appeal to little girls, I bought it for my 5 year granddaughter for Christmas, she obviously hasn't seen it yet, but I'm sure she will love it.
This doll is very well made even after being in the bath many times. Love that the hair changes colour but that’s about all it does. Not bad for the price but it really doesn’t do much. As she loves shimmer and shine it was a must for a present!