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BUSINESS IN ACTION (8TH EDITION) By Courtland L. Bovee & John Thill *Excellent* - Picture 1 of 1

Business in Action by John Thill and Courtland Bovee (2020, Trade Paperback)

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About this product

Product Identifiers

PublisherPearson Education

ISBN-100134129954

ISBN-139780134129952

eBay Product ID (ePID)219324790

Product Key Features

Number of Pages608 Pages

LanguageEnglish

Publication NameBusiness in Action

SubjectIndustrial Management, Commerce, General

Publication Year2020

TypeTextbook

AuthorJohn Thill, Courtland Bovee

Subject AreaBusiness & Economics

FormatTrade Paperback

Dimensions

Item Height1 in

Item Weight37.4 Oz

Item Length10.8 in

Item Width8.5 in

Additional Product Features

Edition Number8

Intended AudienceCollege Audience

LCCN2015-033222

IllustratedYes

Table Of Content1. Developing a Business Mindset 2. Understanding Basic Economics 3. The Global Marketplace 4. Business Ethics and Corporate Social Responsibility 5. Forms of Ownership 6. Entrepreneurship and Small-Business Ownership 7. Management Roles, Functions, and Skills 8. Organization and Teamwork 9. Production Systems 10. Employee Motivation 11. Human Resources Management 12. Labor Relations 13. The Art and Science of Marketing 14. Product and Pricing Strategies 15. Distribution and Marketing Logistics 16. Customer Communication 17. Financial Information and Accounting Concepts 18. Financial Management 19. Financial Markets and Investment Strategies 20. The Money Supply and Banking Systems

SynopsisFor introductory courses in business. A Concise and Comprehensive Introduction to Business Fully comprehensive, Business in Action remains significantly shorter than other introductory business textbooks without omitting any important principles and concepts. Featuring a highly organized, objective-driven structure, this Eighth Edition builds on the text's tradition of incorporating relevant, contemporary examples from the business world with five brand-new vignettes and case studies bookending its chapters. This updated edition also includes new and revised questions, visuals, and chapters covering relevant business trends and topics. The ideal textbook for introductory courses in business, Business in Action covers the full spectrum of contemporary business topics without filler or fluff. Also Available with MyBizLab® This title is also available with MyBizLab-an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. NOTE: You are purchasing a standalone product; MyBizLab does not come packaged with this content. If you would like to purchase both the physical text and MyBizLab search for: 0134473647 / 9780134473642 Business in Action Plus MyBizLab with Pearson eText -- Access Card Package Package consists of: 0134129954 / 9780134129952 Business in Action 0134150775 / 9780134150772 MyBizLab with Pearson eText -- Access Card -- for Business in Action, For introductory courses in business. A Concise and Comprehensive Introduction to Business Fully comprehensive, Business in Action remains significantly shorter than other introductory business textbooks without omitting any important principles and concepts. Featuring a highly organized, objective-driven structure, this Eighth Edition builds on the text's tradition of incorporating relevant, contemporary examples from the business world with five brand-new vignettes and case studies bookending its chapters. This updated edition also includes new and revised questions, visuals, and chapters covering relevant business trends and topics. The ideal textbook for introductory courses in business, Business in Action covers the full spectrum of contemporary business topics without filler or fluff. Also Available with MyBizLab(R) This title is also available with MyBizLab-an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. NOTE: You are purchasing a standalone product; MyBizLab does not come packaged with this content. If you would like to purchase both the physical text and MyBizLab search for: 0134473647 / 9780134473642 Business in Action Plus MyBizLab with Pearson eText -- Access Card Package Package consists of: 0134129954 / 9780134129952 Business in Action 0134150775 / 9780134150772 MyBizLab with Pearson eText -- Access Card -- for Business in Action, For introductory courses in business. A Concise and Comprehensive Introduction to Business Fully comprehensive, Business in Action remains significantly shorter than other introductory business textbooks without omitting any important principles and concepts. Featuring a highly organized, objective-driven structure, this Eighth Edition builds on the text's tradition of incorporating relevant, contemporary examples from the business world with five brand-new vignettes and case studies bookending its chapters. This updated edition also includes new and revised questions, visuals, and chapters covering relevant business trends and topics. The ideal textbook for introductory courses in business, Business in Action covers the full spectrum of contemporary business topics without filler or fluff. Also Available with MyBizLab® This title is also available with MyBizLab -- an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. Students, if interested in purchasing this title with MyBizLab, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information., KEY BENEFIT Fully comprehensive, Business in Action remains significantly shorter than other introductory business textbooks without omitting any important principles and concepts. Featuring a highly organized, objective-driven structure, this Eighth Edition builds on the text's tradition of incorporating relevant, contemporary examples from the business world with five brand-new vignettes and case studies bookending its chapters. This updated edition also includes new and revised questions, visuals, and chapters covering relevant business trends and topics. The ideal textbook for introductory courses in business, Business in Action covers the full spectrum of contemporary business topics without filler or fluff. KEY TOPICS Developing a Business Mindset; Understanding Basic Economics; The Global Marketplace; Business Ethics and Corporate Social Responsibility; Forms of Ownership; Entrepreneurship and Small-Business Ownership; Management Roles, Functions, and Skills; Organization and Teamwork; Production Systems; Employee Motivation; Human Resources Management; Labor Relations; The Art and Science of Marketing; Product and Pricing Strategies; Distribution and Marketing Logistics; Customer Communication; Financial Information and Accounting Concepts; Financial Management; Financial Markets and Investment Strategies; The Money Supply and Banking Systems MARKET: For anyone who wants to gain a basic knowledge about business.

LC Classification NumberHF1008.B685 2016