Picture 1 of 3

Stock photo

AQA A Level Business 2 Third Edition (Wolinski & Coates) - Picture 1 of 3

AQA A Level Business 2 Third Edition (Wolinski & Coates) - Picture 2 of 3

AQA A Level Business 2 Third Edition (Wolinski & Coates) - Picture 3 of 3

AQA A Level Business 2 Third Edition (Wolinski & Coates) by John Wolinski, Gwen Coates (Paperback, 2015)

5.04 product ratings

shireenmgr (83)

100% positive Feedback

Price:

£12.16

+ £3.39 postage

Estimated delivery Wed, 9 Jul - Sat, 12 Jul

Returns:

No returns, but backed by the eBay Money Back Guarantee.

Condition:

Like New

This AQA A Level Business 2 Third Edition (Wolinski & Coates) textbook is an excellent resource for students studying economics. The book is published by Hodder Education in 2015. The book is written by John Wolinski and Gwen Coates and is titled "AQA A Level Business 2 Third Edition (Wolinski & Coates)". It is an ideal textbook for students who are preparing for their A-Level exams in business. The book covers various topics related to business and economics, and it is an excellent resource for students who want to succeed in their exams.

About this product

Product Information

Exam Board: AQA Level: AS/A-level Subject: Business First Teaching: September 2015 First Exam: June 2017 This textbook has been fully revised to reflect the 2015 AQA Business specification, giving you up-to-date material that supports your teaching and student's learning. - Gives in-depth insight into Business practices and theories - Wolinski and Coates are known for their comprehensive yet accessible style. - Ensures students can understand the real world context of what they're learning and apply their knowledge with fact files on real businesses - Provides practice exercises at the end of each chapter that reflect the style of the new assessments including multiple choice, short answer, data response and case study questions Contents Unit 7 Analysing the strategic position of a business - 1 Mission, corporate objectives and strategy - 2 Analysing the existing internal position of a business to assess strengths and weaknesses: financial ratio analysis - 3 Analysing the existing internal position of a business to assess strengths and weaknesses: overall performance - 4 Analysing the external environment to assess opportunities and threats: political and legal change - 5 Analysing the external environment to assess opportunities and threats: economic change - 6 Analysing the external environment to assess opportunities and threats: social and technological - 7 Analysing the external environment to assess opportunities and threats: the competitive environment - 8 Analysing strategic options: investment appraisal Unit 8 Choosing strategic direction - 9 Strategic direction: choosing what markets to compete in and what products to offer - 10 Strategic positioning: choosing how to compete Unit 9 Strategic methods: how to pursue strategies - 11 Assessing a change in scale - 12 Assessing innovation - 13 Assessing internationalisation - 14 Assessing greater use of digital technology Unit 10 Managing strategic change - 15 Managing change - 16 Managing organisation culture - 17 Managing strategic implementation - 18 Problems with strategy and why strategies fail