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Hooked: Why cute sells...and other marketing magic that we just can't resist by Patrick Fagan (Paperback, 2016)

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Price:
£13.45
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In this insightful, engaging and entertaining book, you will learn the amazing secrets of effective communication gleamed in recent years from neuroscience and behavioural economics. You’ll discover 8 simple rules that you can effectively, simply apply to your business and work so your messages are never ignored.