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Automotive Management: Navigating the next decade of auto industry transformation by Jens Diehlmann, Joachim Hacker (Paperback, 2016)
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The authors point out the entire business orientated automotive value chain. With regard to the finance perspective these elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry.
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Product Information
The authors point out the entire business orientated automotive value chain. With regard to the finance perspective these elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry.Product Identifiers
PublisherDe Gruyter
ISBN-139783110489309
eBay Product ID (ePID)223782507
Product Key Features
Number of Pages288 Pages
Publication NameAutomotive Management: Navigating the Next Decade of Auto Industry Transformation
LanguageEnglish
SubjectBusiness
Publication Year2016
TypeTextbook
AuthorJens Diehlmann, Joachim Hacker
FormatPaperback
Dimensions
Item Height240 mm
Item Weight635 g
Item Width170 mm
Additional Product Features
Country/Region of ManufactureGermany
Title_AuthorJoachim Hacker, Jens Diehlmann
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