Brilliant Marketing : How to Plan and Deliver Winning Marketing Strategies - Regardless of the Size of Your Budget by Richard Hall (2016, Trade Paperback)
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The "Brilliant Marketing" book by Richard Hall, 3rd edition, provides readers with practical advice on how to become effective marketers. Published by Pearson Education in 2016, this paperback textbook is part of the "Brilliant Business" series and focuses on marketing strategies for businesses of all sizes. With 368 pages, this book offers insights on planning and delivering successful marketing campaigns, making it a valuable resource for those looking to enhance their marketing skills. The author's expertise in the subject area makes this book a must-read for those interested in improving their marketing strategies.