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One Buck at a Time : An Insider's Account of How Dollar Tree Remade American Retail by Macon Brock and Earl Swift (2017, Hardcover)

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Pages and cover are intact. Limited notes marks and highlighting may be present. May show signs of normal shelf wear and bends on edges. Item may be missing CDs or access codes.

About this product

Product Identifiers

PublisherCarolina Wren Press
ISBN-100895876817
ISBN-139780895876812
eBay Product ID (ePID)228841088

Product Key Features

Book TitleOne Buck at a Time : an Insider's Account of How Dollar Tree Remade American Retail
Number of Pages224 Pages
LanguageEnglish
Publication Year2017
TopicIndustries / Retailing
IllustratorYes
GenreBusiness & Economics
AuthorMacon Brock, Earl Swift
FormatHardcover

Dimensions

Item Length9 in
Item Width6 in

Additional Product Features

Intended AudienceTrade
LCCN2016-032344
SynopsisAutobiography of founder of Dollar Tree that offers an informal history of budget retail and a how-to on how to do it successfully., For over thirty years, Dollar Tree has succeeded at something the retail industry thought impossible: selling goods of surprising quality for no more than a dollar apiece, and in the process earning profits that defy common sense.In One Buck at a Time, company cofounder Macon Brock leads readers through the twisty path that saw Dollar Tree mushroom from a humble five-and-dime in Norfolk, Virginia, into one of the fastest-growing businesses in America--one that today operates more than 14,000 stores, provides jobs for 165,000 people, and is climbing the Fortune 500.During every step of its growth, Dollar Tree has had to re-prove its concept to people who can't believe its success. Not long after entering the marketplace, the company faced a crisis of conscience. In view of inflation and pressure from suppliers, how long could it stick to its one-dollar price point? Would it have to abandon its founding principle and become just another Walmart competitor?Brock devised an experiment--he acquired a mixed bag of items Dollar Tree could sell for one dollar, for two dollars, for three and five, dumped them on a desk, and asked company officials to separate them into price piles.They couldn't do it. Even Brock was surprised.One Buck at a Time is an informal history of budget retail and a how-to on doing it right. Brock credits everyone from executives to store managers and associates for their devotion to a corporate culture of value and service. And yes, he paints an entertaining picture of how Dollar Tree fulfills its mission--how it scours the globe to maintain the all-important price point while fashioning a product mix that never fails to surprise and delight.
LC Classification NumberHF5465.U64D6537 2016

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item 26 2017 HC One Buck at a Time: An Insider's Account of How Dollar Tree Remade Ame..
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ONE BUCK AT A TIME: AN INSIDER'S ACCOUNT OF HOW DOLLAR By Macon Brock & Earl
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One Buck at a Time By Macon Brock with Earl Swift
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    Inspiring

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