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Innovation : The Workbook by Marc H. Meyer (2012, Trade Paperback)
Better World Books (2741130)
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- Buy it nowInnovation : The Workbook Paperback Marc H. Meyer
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About this product
Product Identifiers
PublisherLulu Press, Inc.
ISBN-101329749103
ISBN-139781329749108
eBay Product ID (ePID)229555700
Product Key Features
Book TitleInnovation : the Workbook
Number of Pages170 Pages
LanguageEnglish
Publication Year2012
TopicGeneral
IllustratorYes
GenreBusiness & Economics
AuthorMarch. Meyer
FormatTrade Paperback
Dimensions
Item Height0.4 in
Item Weight13.9 Oz
Item Length11 in
Item Width8.2 in
Additional Product Features
Intended AudienceTrade
SynopsisA methods-rich book for innovating: user-centered design, product strategy and platforming, and business model design -- all with a reality check at the end. Developed for undergraduate as well as graduate innovation courses.
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