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Experimentation Works : The Surprising Power of Business Experiments by Stefan H. Thomke (2020, Hardcover)

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Don't fly blind. They discover that intuition, experience, and big data alone don't work. What does?. They fly blind. In B2B and B2C?. Author:Thomke, Stefan H. In 2002, World of Books was founded on an ethos to do good, protect the planet, and support charities by enabling more goods to be reused.

About this product

Product Identifiers

PublisherHarvard Business Review Press
ISBN-10163369710X
ISBN-139781633697102
eBay Product ID (ePID)23046588002

Product Key Features

Book TitleExperimentation Works : the Surprising Power of Business Experiments
Number of Pages288 Pages
LanguageEnglish
TopicLeadership, Consumer Behavior, Personal Success, General, Strategic Planning, Marketing / Research, Organizational Development
Publication Year2020
IllustratorYes
GenreBusiness & Economics
AuthorStefan H. Thomke
FormatHardcover

Dimensions

Item Weight0 oz.
Item Length9.2 in
Item Width6.1 in

Additional Product Features

Intended AudienceTrade

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Experimentation Works: The Surprisi..., Thomke, Stefan
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