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Inbound Selling : How to Change the Way You Sell to Match How People Buy by Brian Signorelli (2018, Hardcover)
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Change the way you think about sales to sell more, and sell better. Over the past decade, Inbound Marketing has changed the way companies earn buyers’ trust and build their brands – through meaningful, helpful content.  But with that change comes unprecedented access to information in a few quick keystrokes. Enter the age of the empowered buyer, one who no longer has to rely on a sales rep to research their challenges or learn more about how a company’s offering might fit their needs. Now, with more than  60% of purchasing decisions made in the absence of a sales rep, the role of the rep itself has been called into question.
- Buy it nowINBOUND SELLING By Brian Signorelli (Hardback) (9781119473411)
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About this product
Product Identifiers
PublisherWiley & Sons, Incorporated, John
ISBN-101119473411
ISBN-139781119473411
eBay Product ID (ePID)23046598053
Product Key Features
Book TitleInbound Selling : How to Change the Way You Sell to Match How People Buy
Number of Pages288 Pages
LanguageEnglish
Publication Year2018
TopicSales & Selling / Management, Sales & Selling / General, Marketing / Telemarketing
IllustratorYes
GenreBusiness & Economics
AuthorBrian Signorelli
FormatHardcover
Dimensions
Item Height1.2 in
Item Weight14.4 oz.
Item Length8.5 in
Item Width5.8 in
Additional Product Features
Intended AudienceTrade
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