Sport in the Global Society-Contemporary Perspectives Ser.: Football Supporters and the Commercialisation of Football : Comparative Responses Across Europe by David Kennedy (2018, Trade Paperback)

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FOOTBALL SUPPORTERS AND THE COMMERCIALISATION OF FOOTBALL (SPORT IN THE GLOBAL SOCIETY CONTEMPORARY PERSPECTIVES) By David Kennedy & Peter Kennedy **BRAND NEW**.

About this product

Product Identifiers

PublisherTaylor & Francis Group
ISBN-101138058173
ISBN-139781138058170
eBay Product ID (ePID)235456581

Product Key Features

Number of Pages152 Pages
LanguageEnglish
Publication NameFootball Supporters and the Commercialisation of Football : Comparative Responses Across Europe
Publication Year2018
SubjectPolitical Economy, Business Aspects, Soccer, Social Classes & Economic Disparity, General
TypeTextbook
AuthorDavid Kennedy
Subject AreaPolitical Science, Sports & Recreation, Social Science
SeriesSport in the Global Society-Contemporary Perspectives Ser.
FormatTrade Paperback

Dimensions

Item Weight16 Oz
Item Length9.7 in
Item Width6.9 in

Additional Product Features

Intended AudienceCollege Audience
Dewey Edition23
IllustratedYes
Dewey Decimal796.3340691
Table Of Content1. Football supporters and the commercialisation of football: comparative responses across Europe Peter Kennedy and David Kennedy 2. Football stadium relocation and the commodification of football: the case of Everton supporters and their adoption of the language of commerce David Kennedy 3. Football fans and clubs in Germany: conflicts, crises and compromises Udo Merkel 4. Split loyalties: football is a community business Hans K. Hognestad 5. From 'socios' to 'hyper-consumers': an empirical examination of the impact of commodification on Spanish football fans Ramn Llopis-Goig 6. Supporters Direct and supporters' governance of football: a model for Europe? Peter Kennedy 7. Walking alone together the Liverpool Way: fan culture and 'clueless' Yanks John Williams 8. From community to commodity: the commodification of football in Israel Amir Ben Porat
SynopsisThis book critically examines the ways in which sport and peacekeeping, through the Olympic Games, are being played out at global, national and local levels. It was published as a special issue of Sport in Society., As football clubs have become luxury investments, their decisions increasingly mirror those of any other business organisation. Football supporters have been encouraged to express their club loyalty by 'thinking business' - acting as consumers and generating money deemed necessary for their clubs to compete at the highest levels. In critical studies, supporters have been portrayed as passive or reluctant consumers who, imprisoned by enduring club loyalties, embody a fatalistic attitude to their own exploitation. As this book aims to show, however, such expressions of loyalty are far from hegemonic and often interface haphazardly with traditional ideas about what constitutes the 'loyal fan'. While there is little doubt that professional football is experiencing commodification, the reality is that football clubs are not simply businesses, nor can they ever aspire to be organisations driven solely by expanding or protecting economic value. Rather, clubs hover uncertainly between being businesses and community assets. Football Supporters and the Commercialisation of Football explores the implications of this uncertainty for understanding supporter resistance to, and compromise with, commodification. Every club and its supporters exist in their own unique national and local contexts. In this respect, this book offers a Euro-wide comparison of supporter reactions to commercialisation and provides unique insight into how football supporters actively mediate regional, local and national contexts, as they intersect with the universalistic presumptions of commerce. This book was previously published as a special issue of Soccer and Society., As football clubs have become luxury investments, their decisions increasingly mirror those of any other business organisation. Football supporters have been encouraged to express their club loyalty by thinking business - acting as consumers and generating money deemed necessary for their clubs to compete at the highest levels. In critical studies, supporters have been portrayed as passive or reluctant consumers who, imprisoned by enduring club loyalties, embody a fatalistic attitude to their own exploitation. As this book aims to show, however, such expressions of loyalty are far from hegemonic and often interface haphazardly with traditional ideas about what constitutes the loyal fan . While there is little doubt that professional football is experiencing commodification, the reality is that football clubs are not simply businesses, nor can they ever aspire to be organisations driven solely by expanding or protecting economic value. Rather, clubs hover uncertainly between being businesses and community assets. Football Supporters and the Commercialisation of Football explores the implications of this uncertainty for understanding supporter resistance to, and compromise with, commodification. Every club and its supporters exist in their own unique national and local contexts. In this respect, this book offers a Euro-wide comparison of supporter reactions to commercialisation and provides unique insight into how football supporters actively mediate regional, local and national contexts, as they intersect with the universalistic presumptions of commerce. This book was previously published as a special issue of Soccer and Society. "
LC Classification NumberGV943.9.S64
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