Visual Communication Ser.: Introduction to Visual Communication : From Cave Art to Second Life (2nd Edition) by Susan B. Barnes (2017, Trade Paperback)
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About this product
Product Identifiers
PublisherLang A&G International Academic Publishers, Peter
ISBN-101433142031
ISBN-139781433142031
eBay Product ID (ePID)237928819
Product Key Features
Number of Pages288 Pages
Publication NameIntroduction to Visual Communication : from Cave Art to Second Life (2nd Edition)
LanguageEnglish
Publication Year2017
SubjectBusiness Aspects, General
FeaturesNew Edition
TypeTextbook
Subject AreaArt
AuthorSusan B. Barnes
SeriesVisual Communication Ser.
FormatTrade Paperback
Dimensions
Item Height0.6 in
Item Weight19 Oz
Item Length10 in
Item Width7 in
Additional Product Features
Edition Number2
Intended AudienceScholarly & Professional
LCCN2017-010163
TitleLeadingAn
Series Volume Number7
IllustratedYes
Edition DescriptionNew Edition
SynopsisTechnological changes have radically altered the ways in which people use visual images. Since the invention of photography, imagery has increasingly been used for entertainment, journalism, information, medical diagnostics, instruction, branding and communication. These functions move the image beyond aesthetic issues associated with art and into the realm of communication studies. This introductory textbook introduces students to the terminology of visual literacy, methods for analyzing visual media, and theories on the relationship between visual communication and culture. Exploring the meanings associated with visual symbols and the relationship of visual communication to culture, this book provides students with a better understanding of the visually oriented world in which they live. From cave art to virtual reality, all visual media are discussed with methods for evaluation. Student-friendly features such as boxed topics, key terms, web resources, and suggestions for exercises are provided throughout., Technological changes have radically altered the ways in which people use visual images. Since the invention of photography, imagery has increasingly been used for entertainment, journalism, information, medical diagnostics, instruction, branding and communication.