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Infonomics : How to Monetize, Manage, and Measure Information As an Asset for Competitive Advantage by Douglas B. Laney (2017, Hardcover)
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Doug Laney’s work gives readers a deeper understanding of how and why information should be monetized and managed as an enterprise asset. Infonomics is the theory, study, and discipline of asserting economic significance to information.
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About this product
Product Identifiers
PublisherRoutledge
ISBN-101138090387
ISBN-139781138090385
eBay Product ID (ePID)238717509
Product Key Features
Number of Pages322 Pages
LanguageEnglish
Publication NameInfonomics : How to Monetize, Manage, and Measure Information As an Asset for Competitive Advantage
SubjectBusiness Ethics, Information Management, Databases / Data Warehousing, Statistics, Information Technology
Publication Year2017
TypeTextbook
AuthorDouglas B. Laney
Subject AreaComputers, Business & Economics
FormatHardcover
Dimensions
Item Height1.2 in
Item Weight25.6 oz.
Item Length9.1 in
Item Width6.3 in
Additional Product Features
Intended AudienceScholarly & Professional
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