ReviewsThis book provides a fresh approach to building a fashion business. Based on the growing interest in ethical business practices, especially among millennials, and recent media attention to some of the fashion industry's shortcomings in this area, I believe that both academics and startup businesses would find this book useful. It could be very useful to start-ups and academia.
TitleLeadingA
Dewey Edition23
IllustratedYes
Dewey Decimal344.7304235
Table Of ContentPreface Foreword 1. Protecting Your Business with Fashion Compliance 2. Consumer Safety and Product Labeling Guidance 3. Intellectual Property: Protection, Enforcement and Hidden Issues 4. Marketing Compliance 5. Product Compliance: Flammability Testing and Issues Specific to Children's Products 6. Importing and Fair Trade 7. Export Best Practices 8. Working With Transportation Providers 9. Sustainable Fashion 10. Emerging Fashion Industry Issues Glossary Index
Synopsis" This book provides a fresh approach to building a fashion business. I believe that both academics and startup businesses would find this book useful. " Karen Edwards, University of South Carolina, USA " I think that this text will be very useful to anyone working in fashion. I would certainly recommend it as reference reading to MBA students and to undergraduates who are taking entrepreneurship courses. " Thomai Serdari, New York University, USA Learn how to protect your business through prevention with a fashion compliance program. The book takes a merchandise-centric "how-to" approach. It explains the laws related to fashion compliance including, labeling, marketing, testing, importing and exporting, record keeping, and more. Written by a fashion-law expert, the book includes interviews with professionals and discusses the European Union apparel label law, as well as relevant United States' laws, to help you run your fashion business.