Logo Design Idea Book : (Logo Beginners Guide, Logo Design Basics, Visual Branding Book) by Gail Anderson and Steven Heller (2019, Trade Paperback)

Waddle Books (146665)
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Condition : Used - Good Readable book with typical wear and small creases. Part of cover is torn. Has a remainder mark. Paperback Used - Good 2019Illustrated. Binding : Paperback.

About this product

Product Identifiers

PublisherOrion Publishing Group, The Limited
ISBN-101786274124
ISBN-139781786274120
eBay Product ID (ePID)24038402471

Product Key Features

Number of Pages128 Pages
Publication NameLogo Design Idea Book : (Logo Beginners Guide, Logo Design Basics, Visual Branding Book)
LanguageEnglish
SubjectMarketing / General, Graphic Arts / Branding & Logo Design, Intellectual Property / Trademark
Publication Year2019
TypeTextbook
AuthorGail Anderson, Steven Heller
Subject AreaDesign, Law, Business & Economics
FormatTrade Paperback

Dimensions

Item Height0.5 in
Item Weight10.9 Oz
Item Length6.5 in
Item Width8.8 in

Additional Product Features

Intended AudienceScholarly & Professional
TitleLeadingThe
Dewey Edition23
IllustratedYes
Dewey Decimal686.224
SynopsisThe Logo Design Idea Book is an accessible introduction to the key elements of good logo design, including insights into the logos of iconic brands. This guide is an indispensable resource for anyone looking to learn the basic about designing a logo. The book introduces the key elements of good logo design and is perfect for graphic design and branding inspiration. Written by Steven Heller and Gail Anderson, world's leading authorities on design, The Logo Design Idea Book includes 50 logo examples of good ideas in the service of representation, reputation and identification. Arrows, swashes, swooshes, globes, sunbursts and parallel, vertical and horizontal lines, words, letters, shapes and pictures. Logos are the most ubiquitous and essential of all graphic design devices, representing ideas, beliefs and, of course, things. They primarily identify products, businesses and institutions but they are also associated, hopefully in a positive way, with the ethos or philosophy of those entities. Perfect for students, beginners or anyone curious about logo design! Chapters include: Give personality to letters Develop a memorable monogram Make a symbol carry the weight Transform from one identity to another Make a mnemonic Illustrate with wit and humor Include secret signs Get more design inspiration from other Idea Books: The Graphic Design Idea Book The Illustration Idea Book The Typography Idea Book, The Logo Design Idea Book is an accessible introduction to the key elements of good logo design, including insights into the logos of iconic brands. This guide is an indispensable resource for anyone looking to learn the basic about designing a logo. The book introduces the key elements of good logo design and is perfect for graphic design and branding inspiration.Written by Steven Heller and Gail Anderson, world's leading authorities on design, The Logo Design Idea Book includes 50 logo examples of good ideas in the service of representation, reputation and identification.Arrows, swashes, swooshes, globes, sunbursts and parallel, vertical and horizontal lines, words, letters, shapes and pictures. Logos are the most ubiquitous and essential of all graphic design devices, representing ideas, beliefs and, of course, things. They primarily identify products, businesses and institutions but they are also associated, hopefully in a positive way, with the ethos or philosophy of those entities.Perfect for students, beginners or anyone curious about logo design!Chapters include:Give personality to lettersDevelop a memorable monogramMake a symbol carry the weightTransform from one identity to anotherMake a mnemonicIllustrate with wit and humorInclude secret signs Get more design inspiration from other Idea Books: The Graphic Design Idea Book The Illustration Idea Book The Typography Idea Book, Arrows, swashes, swooshes, globes, sunbursts, and parallel, vertical and horizontal lines, words, letters, shapes and pictures. Logos are the most ubiquitous and essential of all graphic design devices, representing ideas, beliefs and, of course, things. They primarily identify products, businesses and institutions, but they are also associated, hopefully in a positive way, with the ethos or philosophy of those entities. The 50 logos in this book are examples of good ideas in the service of representation, reputation and identification., The Logo Design Idea Book is an accessible introduction to the key elements of good logo design, including insights into the logos of iconic brands. This guide is an indispensable resource for anyone looking to learn the basic about designing a logo. The book introduces the key elements of good logo design and is perfect for graphic design and branding inspiration. Written by Steven Heller and Gail Anderson, world's leading authorities on design, The Logo Design Idea Book includes 50 logo examples of good ideas in the service of representation, reputation and identification. Arrows, swashes, swooshes, globes, sunbursts and parallel, vertical and horizontal lines, words, letters, shapes and pictures. Logos are the most ubiquitous and essential of all graphic design devices, representing ideas, beliefs and, of course, things. They primarily identify products, businesses and institutions but they are also associated, hopefully in a positive way, with the ethos or philosophy of those entities. Perfect for students, beginners or anyone curious about logo design Chapters include: Give personality to letters Develop a memorable monogram Make a symbol carry the weight Transform from one identity to another Make a mnemonic Illustrate with wit and humor Include secret signs Get more design inspiration from other Idea Books: The Graphic Design Idea Book The Illustration Idea Book The Typography Idea Book
LC Classification NumberZ250.5.L6

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