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Entrepreneurship for Physicists : A Practical Guide to Move Inventions from University to Market by Davide Iannuzzi (2017, Trade Paperback)
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Physicists are very smart people.
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About this product
Product Identifiers
PublisherMorgan & Claypool Publishers
ISBN-101681746697
ISBN-139781681746692
eBay Product ID (ePID)243192434
Product Key Features
Book TitleEntrepreneurship for Physicists : a Practical Guide to Move Inventions from University to Market
Number of Pages89 Pages
LanguageEnglish
TopicEntrepreneurship, General, Physics / General, Science & Technology
Publication Year2017
IllustratorYes
GenreTechnology & Engineering, Science, Biography & Autobiography, Business & Economics
AuthorDavide Iannuzzi
Book SeriesIop Concise Physics Ser.
FormatTrade Paperback
Dimensions
Item Height0.2 in
Item Weight6.1 Oz
Item Length10 in
Item Width7 in
Additional Product Features
Intended AudienceTrade
Dewey Edition23
Dewey Decimal530.023
Table Of Content1. Introduction 2. Motivation Factors 3. The Idea 4. Effectuation Theory 5. The Four Pillars of a Strategic Plan 6. Business Canvas 7. Getting the Numbers Straight 8. Random Thoughts Worth Spreading 9. The Role of the Technology Transfer Office 10. Entrepreneurship for Non-Entrepreneurs
SynopsisPhysicists are very smart people. Still, when it comes to moving their ideas from university to market, they often lack the basic set of know-hows that could help them succeed in the technology transfer process. To fill this gap, Entrepreneurship for Physicists: A Practical Guide to Move Ideas from University to Market offers a concise analysis of the key ingredients that enable entrepreneurs to bring added value to their customers. After a short discussion on why university physicists should pay more attention to this aspect of their professional life, the book dives into a set of theories, models, and tools that could help an academic scientist transform an idea into customer added value. The reader will be introduced to effectuation theory, internal resource analysis, external landscape analysis, value capture, lean startup method, business canvases, financial projections, and to a series of topics that, albeit often neglected, do play a fundamental role in technology transfer, such as trust, communication, and persuasion. In the last chapter, the book explains howmost of the concepts discussed actually find application in the career of scientists in a much broader sense., Physicists are very smart people. Still, when it comes to moving their ideas from university to market, they often lack the basic set of know-hows that could help them succeed in the technology transfer process. To fill this gap, Entrepreneurship for Physicists offers a concise analysis of the key ingredients that enable entrepreneurs to bring added value to their customers.
LC Classification NumberQC29.I264 2017
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