The contour memory foam keeps my head at a good level so that my previous neck pain is greatly reduced. Other pillows just collapse or spread out to the far corners of the standard pillow leaving voids in the center, Memory foam holds it position and you get a better night's sleep, I especially like the 3 contours so that I can sleep on my left or right side when I need to reposition in bed. I haven't found other memory foam pillows that compensate for these positions. A Great Product--thank you.
I can't explain why....it just looks like a pillow......but wow does it help my neck!!! I wake up pain free after sleeping with it and thats the bottom line. It doesn't look like anything special but it IS special. It was exactly what my neck needed. Apparently it rest the neck and then when I awake there is no pain.