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Relevant Knowledge Ser.: Branding and Brand Equity by Kevin Lane Keller (2002, Trade Paperback)
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Branding and Brand Equity by Keller, Kevin Lane Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less
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About this product
Product Identifiers
PublisherMarketing Science Institute
ISBN-100965711420
ISBN-139780965711425
eBay Product ID (ePID)30428443
Product Key Features
Number of Pages86 Pages
LanguageEnglish
Publication NameBranding and Brand Equity
Publication Year2002
SubjectConsumer Guides
TypeNot Available
Subject AreaRéférence
AuthorKevin Lane Keller
SeriesRelevant Knowledge Ser.
FormatTrade Paperback
Additional Product Features
LCCN2003-545185
Dewey Edition22
Target AudienceScholarly & Professional
Dewey Decimal658.8/27
Lc Classification NumberHd69.B7k447 2002
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