Entrepreneurship and Innovation: Theory, Practice and Context by Tim Mazzarol, Sophie Reboud (Hardcover, 2019)

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Product Information

This book provides an overview of the theory, practice and context of entrepreneurship and innovation at both the industry and firm level. It provides a foundation of ideas and understandings designed to shape the reader's thinking and behaviour to better appreciate the role of innovation and entrepreneurship in modern economies, and to recognise their own abilities in this regard. The book is aimed at students studying advanced levels of entrepreneurship, innovation and related fields as well as practitioners (for example, managers, business owners). As entrepreneurship and innovation are largely indivisible elements and cannot be adequately understood if studied separately, the book provides the reader with an overview of these elements and how they combine to create new value in the market. This edition is updated with recent international research, including research and examples from Europe, the US, and the Asia-Pacific region.

Product Identifiers

PublisherSpringer Verlag, Singapore
ISBN-139789811394119
eBay Product ID (ePID)3046667964

Product Key Features

Number of Pages509 Pages
LanguageEnglish
Publication NameEntrepreneurship and Innovation: Theory, Practice and Context
Publication Year2019
SubjectTechnology, Management, Business
TypeTextbook
AuthorTim Mazzarol, Sophie Reboud
SeriesSpringer Texts in Business and Economics
FormatHardcover

Dimensions

Item Height235 mm
Item Weight963 g
Item Width155 mm

Additional Product Features

Country/Region of ManufactureSingapore
Title_AuthorSophie Reboud, Tim Mazzarol

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