The JOICO Blonde Life Brightening Shampoo is a professional product designed for blonde hair. With a jumbo size of 1000ml, this sulphate-free shampoo offers colour protection and smoothing effects. Featuring all natural ingredients, it is suitable for women, adults, and unisex users. The Joico brand ensures quality and reliability in hair care, making this shampoo a popular choice for those looking to maintain and brighten their blonde locks.