Great American Billboards : 100 Years of History by the Side of the Road by Fred E. Basten (2007, Trade Paperback)

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Great American Billboards: 100 Years of History by the Side of the Road by Basten, Fred E. Former library book; Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less

About this product

Product Identifiers

PublisherTen Speed Press
ISBN-101580086586
ISBN-139781580086585
eBay Product ID (ePID)46579554

Product Key Features

Book TitleGreat American Billboards : 100 Years of History by the Side of the Road
Number of Pages224 Pages
LanguageEnglish
Publication Year2007
TopicGraphic Arts / Advertising, Popular Culture, Advertising & Promotion
IllustratorYes
GenreDesign, Art, Business & Economics
AuthorFred E. Basten
FormatTrade Paperback

Dimensions

Item Height0.6 in
Item Weight23.2 Oz
Item Length6.5 in
Item Width11.1 in

Additional Product Features

Intended AudienceTrade
LCCN2007-297351
Dewey Edition22
Dewey Decimal659.1342
SynopsisEarly in the 20th century, as Americans climbed into their Model-Ts and took to the open road, American manufacturers and retailers discovered miles and miles of new advertising space, and the audaciously oversized billboard was born. For a century, billboards have recruited, congratulated, teased, sold, and seduced us, promoting everything under the sun, from hosiery to war bonds, presidential candidates to rock shows. GREAT AMERICAN BILLBOARDS not only offers a lively look back at changing styles, products, and tastes, but is also an important visual record of this largely unheralded yet ubiquitous American art form.Reviews"This slice-of-life compendium entertains and educates."-US Airways Magazine"Although the pictures are fascinating, Basten'¬?s text is quite a bonus."-Oklahoman"An illuminating guide to a country, its culture, and its people."-American Way"Beyond the irresistible nostalgia is a fascinating glimpse of the evolution of our consumer nation."-Dallas Morning NewsFeatured on Entertainment Weekly'¬?s "Must List", Early in the 20th century, as Americans climbed into their Model-Ts and took to the open road, American manufacturers and retailers discovered miles and miles of new advertising space, and the audaciously oversized billboard was born. For a century, billboards have recruited, congratulated, teased, sold, and seduced us, promoting everything under the sun, from hosiery to war bonds, presidential candidates to rock shows. GREAT AMERICAN BILLBOARDS not only offers a lively look back at changing styles, products, and tastes, but is also an important visual record of this largely unheralded yet ubiquitous American art form.
LC Classification NumberHF5843

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    Verified purchase: YesCondition: Pre-owned