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Starbucks Experience: 5 Principles for Turning Ordinary into Extraordinary by Joseph A. Michelli (2006, Hardcover)
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About this product
Product Identifiers
PublisherMcgraw-Hill Education
ISBN-100071477845
ISBN-139780071477840
eBay Product ID (ePID)53851843
Product Key Features
Book TitleStarbucks Experience: 5 Principles for Turning Ordinary Into Extraordinary
Number of Pages224 Pages
LanguageEnglish
Publication Year2006
TopicTraining, Personal Success
GenreBusiness & Economics
AuthorJoseph A. Michelli
FormatHardcover
Dimensions
Item Height0.9 in
Item Weight13.7 Oz
Item Length8.4 in
Item Width5.7 in
Additional Product Features
Intended AudienceTrade
LCCN2006-016788
TitleLeadingThe
Table Of ContentPrinciple 1: Make It Your Own Principle 2: Everything Matters Principle 3: Surprise and Delight Principle 4: Embrace Resistance Principle 5: Leave Your Mark
SynopsisWAKE UP AND SMELL THE SUCCESS! You already know the Starbucks story. Since 1992, its stock has risen a staggering 5,000 percent! The genius of Starbucks success lies in its ability to create personalized customer experiences, stimulate business growth, generate profits, energize employees, and secure customer loyalty-all at the same time. The Starbucks Experience contains a robust blend of home-brewed ingenuity and people-driven philosophies that have made Starbucks one of the world's "most admired" companies, according to Fortune magazine. With unique access to Starbucks personnel and resources, Joseph Michelli discovered that the success of Starbucks is driven by the people who work there-the "partners"-and the special experience they create for each customer. Michelli reveals how you can follow the Starbucks way to Reach out to entire communities Listen to individual workers and consumers Seize growth opportunities in every market Custom-design a truly satisfying experience that benefits everyone involved Filled with real-life insider stories, eye-opening anecdotes, and solid step-by-step strategies, this fascinating book takes you deep inside one of the most talked-about companies in the world today. For anyone who wants to learn from the best-and be the best- The Starbucks Experience is a rich, heady brew of unforgettable user-friendly ideas., WAKE UP AND SMELL THE SUCCESS You already know the Starbucks story. Since 1992, its stock has risen a staggering 5,000 percent The genius of Starbucks success lies in its ability to create personalized customer experiences, stimulate business growth, generate profits, energize employees, and secure customer loyalty-all at the same time. The Starbucks Experience contains a robust blend of home-brewed ingenuity and people-driven philosophies that have made Starbucks one of the world's "most admired" companies, according to Fortune magazine. With unique access to Starbucks personnel and resources, Joseph Michelli discovered that the success of Starbucks is driven by the people who work there-the "partners"-and the special experience they create for each customer. Michelli reveals how you can follow the Starbucks way to Reach out to entire communities Listen to individual workers and consumers Seize growth opportunities in every market Custom-design a truly satisfying experience that benefits everyone involved Filled with real-life insider stories, eye-opening anecdotes, and solid step-by-step strategies, this fascinating book takes you deep inside one of the most talked-about companies in the world today. For anyone who wants to learn from the best-and be the best- The Starbucks Experience is a rich, heady brew of unforgettable user-friendly ideas.
LC Classification NumberHD9199.U54S736 2006
