Essential Guide to Rhetoric by William M. Keith and Christian O. Lundberg (2008, Trade Paperback)

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The Essential Guide to Rhetoric by William M. Keith; Christian O. Lundberg Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less

About this product

Product Identifiers

PublisherBedford/Saint Martin's
ISBN-100312472390
ISBN-139780312472399
eBay Product ID (ePID)62099553

Product Key Features

Number of Pages96 Pages
LanguageEnglish
Publication NameEssential Guide to Rhetoric
Publication Year2008
SubjectCommunication Studies, Rhetoric
TypeTextbook
Subject AreaLanguage Arts & Disciplines
AuthorWilliam M. Keith, Christian O. Lundberg
FormatTrade Paperback

Dimensions

Item Height0.2 in
Item Weight5.3 Oz
Item Length9 in
Item Width6.3 in

Additional Product Features

Intended AudienceCollege Audience
TitleLeadingThe
Table Of ContentPART I: Rhetoric in Theory 1. The Rhetorical Tradition 2. Elements of Rhetoric 3. Situations and Speech Types 4. Contemporary Rhetorical Theory PART II: Rhetoric in Action 5. Argument/Persuasion 6. Organization 7. Style 8. Memory/Performance 9. Teaching Rhetoric
SynopsisGaining an understanding of rhetorical theory and its practical applications is a critical component to effective and competent communication. The Essential Guide to Rhetoric provides an accessible and balanced overview of the core historical and contemporary theories. It uses concrete, relevant examples and jargon-free language to bring these concepts to life. The guide helps students move from concept to action with discussions of invention, the traditions of trope, argument and speech, among others. This handy guide is an excellent addition to the public speaking class, extending and deepening crucial concepts, and an indispensable supplement to the rhetorical theory class.

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