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Public Relations and Advertising Theories: Concepts and Practices by Emine Şahin (2018, Trade Paperback)
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ISBN-13: 9783631766750, 978-3631766750. The authors aim to present a new perspective for public relations and advertising research, claiming that it is worth looking at what theories are used in public relations and advertising space.
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About this product
Product Identifiers
PublisherLang Gmbh, Internationaler Verlag Der Wissenschaften, Peter
ISBN-103631766750
ISBN-139783631766750
eBay Product ID (ePID)7046527593
Product Key Features
Number of Pages424 Pages
Publication NamePublic Relations and Advertising Theories: Concepts and Practices
LanguageEnglish
SubjectMarketing / General, Communication Studies, Media Studies, Public Relations, Advertising & Promotion
Publication Year2018
FeaturesNew Edition
TypeTextbook
AuthorEmine ŞAhin
Subject AreaBusiness & Economics, Language Arts & Disciplines, Social Science
FormatTrade Paperback
Dimensions
Item Height0.8 in
Item Weight19.8 oz.
Item Length8.2 in
Item Width6 in
Additional Product Features
Intended AudienceScholarly & Professional
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