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Hollywood Online : Internet Movie Marketing Before and after the Blair Witch Project by Ian London (2024, Hardcover)
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The Blair Witch Project is the most important example of online film promotion in cinema history. Over the last thirty years only a small number of major and independent distributors have converted internet-created buzz into box-office revenues with similar levels of success.
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About this product
Product Identifiers
PublisherBloomsbury Academic & Professional
ISBN-101501337750
ISBN-139781501337758
eBay Product ID (ePID)7050514722
Product Key Features
Subject AreaBusiness & Economics, Performing Arts
Publication NameHollywood Online : Internet Movie Marketing before and after the Blair Witch Project
SubjectFilm / General, E-Commerce / Internet Marketing, Film / History & Criticism
Publication Year2024
TypeTextbook
FormatHardcover
LanguageEnglish
AuthorIan London
Number of Pages296 Pages
Dimensions
Item Length9 in
Item Height0.7 in
Item Weight19.9 oz.
Item Width6 in
Additional Product Features
Intended AudienceCollege Audience
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