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About this product
Product Identifiers
PublisherLexington Books/Fortress Academic
ISBN-101498551335
ISBN-139781498551335
eBay Product ID (ePID)8038397295
Product Key Features
Number of Pages272 Pages
LanguageEnglish
Publication NameCommunicating with Memes : Consequences in Post-Truth Civilization
SubjectCommunication Studies, Media Studies, Web / Social Media
Publication Year2019
TypeTextbook
Subject AreaComputers, Social Science, Language Arts & Disciplines
AuthorGrant Kien
SeriesCommunication Perspectives in Popular Culture Ser.
FormatHardcover
Dimensions
Item Height0.9 in
Item Weight22.1 Oz
Item Length9.4 in
Item Width6.2 in
Additional Product Features
Intended AudienceScholarly & Professional
LCCN2019-007991
Dewey Edition23
ReviewsThis stunning book is destined to become a classic. Comparable to Harold Innis' intellectual precision and Marshall McLuhan's global imagination for the electronic era, Grant Kien is the master thinker of today's digital era. Brilliant with theory and deep across the history of ideas, the readability index of this book is a solid ten. Communicating with Memes will be taught and debated with the same long-lasting influence as Wiener's Human Uses of Human Beings and Baudrillard's Simulacres et Simulation., In Communicating With Memes: Consequences in Post-Truth Civilization, Grant Kien provides a wide-ranging tour de force for understanding memetic communications, its virality through social media, and its implications for identity, sociality, politics, and contemporary life. This is a must read for students and faculty in Communications, Media Studies, Cultural Studies, Science and Technology Studies, Sociology, and many other fields., Memes are, in many ways, a new language permeating our lives. Whole conversations appear as animated GIFs, talk show hosts talk about the latest meme craze, and meme templates serve as anything from work and relationship commentary to political criticism ("hold my beer"). Kien is able to trace not only how contemporary digital memes began, but also what they might mean and how this language can serve as a way to open cultural dialogue and shut it down through fake news, manufactured social crisis and moral panics, and barely veiled reinscriptions of dominance, power, and privilege. This theoretical text is also grounded in history and case studies, making it a fascinating critical engagement with this new, rich language.
IllustratedYes
Dewey Decimal302.231
Table Of ContentChapter 1--Memes and Memetic Communication Chapter 2--Our Digital Steam Works Chapter 3--Rehash(tagged) Chapter 4--Urgency and Emergency Chapter 5--Living the Discrete Life Chapter 6--Digital Moral Panics and Mass Hysteria Chapter 7--Bitty, Ungrand Narratives Chapter 8--All in the Hive Chapter 9--Ironic Camouflage Chapter 10--Immortal Misinformation Chapter 11-- Memetic Politics and Armchair Activism Chapter 12--21st Century Witch Hunting Chapter 13--Looks Good Man (Aesthetic Dominance) Chapter 14--We're All Situationists Now Chapter 15--Ethical (R)evolution
SynopsisCommunicating with Memes: Consequences in Post-truth Civilization investigates the consequences of memetic communication, the causes of these consequences, and what action--if any--should be taken in response. Communicating with memes across social media networks has become a commonplace activity in today's world, despite the fact that just years earlier, this mode of communication was a rarity. The rapid adoption of this new mode of communication through ubiquitous social media and device use is resulting in a major transformation of the ways in which we think and behave in our digital world. From the election of Donald Trump, to online harassment and identity theft, to the resurgence of once-eradicated diseases due to the anti-vaxxer movement, Grant Kien analyzes fourteen major consequences of this shift and confronts the question of how to approach these consequences., Communicating with Memes: Consequences in Post-truth Civilization investigates the consequences of memetic communication, the causes of these consequences, and what action-if any-should be taken in response. Communicating with memes across social media networks has become a commonplace activity in today's world, despite the fact that just years earlier, this mode of communication was a rarity. The rapid adoption of this new mode of communication through ubiquitous social media and device use is resulting in a major transformation of the ways in which we think and behave in our digital world. From the election of Donald Trump, to online harassment and identity theft, to the resurgence of once-eradicated diseases due to the anti-vaxxer movement, Grant Kien analyzes fourteen major consequences of this shift and confronts the question of how to approach these consequences., Communicating with Memes: Consequences in Post-truth Civilization investigates the consequences of memetic communication, including online harassment, the election of Donald Trump, and the resurgence of once-eradicated diseases. The author examines the causes of these consequences, and what action--if any--should be taken in response.
LC Classification NumberHM742
