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About this product
Product Identifiers
PublisherMcGraw-Hill Higher Education
ISBN-100078137217
ISBN-139780078137211
eBay Product ID (ePID)80511201
Product Key Features
Number of Pages656 Pages
Publication NameGlobal Business Today
LanguageEnglish
Publication Year2010
SubjectInternational / Economics, Finance / General, International / General, Investments & Securities / General
TypeTextbook
AuthorCharles W. L. Hill
Subject AreaBusiness & Economics
FormatTrade Paperback
Dimensions
Item Height1 in
Item Weight39.2 Oz
Item Length9.9 in
Item Width7.9 in
Additional Product Features
Edition Number7
Intended AudienceCollege Audience
LCCN2010-017957
Dewey Edition23/eng/20230719
IllustratedYes
Dewey Decimal658/.049
SynopsisOverview: Charles Hill's Global Business Today, 7e has become the most widely used text in the International Business market. Hill explains that he attempted to write a book that: (1) is comprehensive and up-to-date , (2) it goes beyond an uncritical presentation and shallow explanation of the body of knowledge, (3) it maintains a tight, integrated flow between chapters, (4) it focuses on managerial implications , (5) it makes important theories accessible and interesting to students, and (6) it incorporates ancillary resources that enliven the text and make it easier to teach. Our research has shown that students and instructors alike enjoy the interesting, informative, and accessible writing style of GBT so much so that the writing has become Charles Hill's trademark. The author's passion and enthusiasm for the international business arena is apparent on every page. In addition to boxed material which provides deep illustrations in every chapter, Hill carefully weaves interesting anecdotes into the narrative of the text to engage the reader. For example, read the text description of Mixed Economy on pages 52-53.