Strategic Advertising Management by Richard Elliott and Larry Percy (2005, Trade Paperback)

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Author: Larry Percy, Richard Elliott ISBN 10: 0199274894. Edition: 2 List Price: -.

About this product

Product Identifiers

PublisherOxford University Press, Incorporated
ISBN-100199274894
ISBN-139780199274895
eBay Product ID (ePID)86606543

Product Key Features

Number of Pages320 Pages
LanguageEnglish
Publication NameStrategic Advertising Management
Publication Year2005
SubjectStrategic Planning, Advertising & Promotion
FeaturesRevised
TypeTextbook
Subject AreaBusiness & Economics
AuthorRichard Elliott, Larry Percy
FormatTrade Paperback

Dimensions

Item Height0.8 in
Item Weight24.7 oz.
Item Length9.7 in
Item Width7.4 in

Additional Product Features

Edition Number2
Intended AudienceScholarly & Professional

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