CIM Coursebook 08/09 Marketing Management in Practice by Tony Curtis and John Williams (2008, Trade Paperback)

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This CIM Coursebook 08/09 Marketing Management in Practice by Tony Curtis and John Williams provides a comprehensive guide to marketing management. With a focus on practical application, it covers topics such as market research, segmentation, targeting, and positioning. This textbook is written in English and is available in paperback format. It has 306 pages and weighs 771g. Published by Taylor & Francis LTD in 2008, it is an essential resource for students and professionals in the field of management. The ISBN-13 is 9780750689632.

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Product Identifiers

PublisherRoutledge
ISBN-100750689633
ISBN-139780750689632
eBay Product ID (ePID)87246076

Product Key Features

Number of Pages316 Pages
LanguageEnglish
Publication NameCim Coursebook 08/09 Marketing Management in Practice
SubjectMarketing / General, General
Publication Year2008
TypeTextbook
AuthorTony Curtis, John Williams
Subject AreaBusiness & Economics
FormatTrade Paperback

Dimensions

Item Height0.7 in
Item Weight27.3 oz.
Item Length9.6 in
Item Width7.5 in

Additional Product Features

Intended AudienceCollege Audience

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