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Business Travel and Tourism by John Swarbrooke, Susan Horner (Paperback, 2001)

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Author: John Swarbrooke, Susan Horner ISBN 10: 0750643927. Books will be free of page markings.

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Product Information

'Business Travel and Tourism' provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective. With the use of case studies from around the world, 'Business Travel and Tourism' explores a broad range of issues, including: * The global business tourism market * The design of business tourism facilities * The role of the destination in business travel and tourism * The social, economic, and environmental impacts of business tourism * The ethical dimension of business tourism * The marketing of business tourism products * The impact of new technologies on the business tourism market * How to organise successful conferences, exhibitions, and incentive travel packages Case studies include Disneyland Paris, Hong Kong, Amsterdam RAI International Exhibition and Congress Centre, Hilton, Page and Moy Marketing, Lufthansa, Air France, and Legoland UK. 'Business Travel and Tourism' is the first text to offer a comprehensive overview of the growing but neglected area of business tourism. With the use of a wide range of up-to-date case studies and major practical exercises to help students to broaden and deepen their understanding of this area of tourism, it is an invaluable text for all students on travel and tourism courses at degree and BTEC/HND level, or those taking tourism options in leisure, business studies, hospitality management or geography.

Product Identifiers

Publisher
Taylor & Francis LTD
ISBN-13
9780750643924
eBay Product ID (ePID)
87288828

Product Key Features

Author
John Swarbrooke, Susan Horner
Publication Name
Business Travel and Tourism
Format
Paperback
Language
English
Subject
Business
Publication Year
2001
Type
Textbook
Number of Pages
370 Pages

Dimensions

Item Height
246mm
Item Width
189mm
Item Weight
794g

Additional Product Features

Title_Author
John Swarbrooke, Susan Horner
Country/Region of Manufacture
United Kingdom

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Business Travel and Tourism by John Swarbrooke, Susan Horner (Paperback, 2001)

All listings for this product

item 1 Business Travel and Tourism,John Swarbrooke, Susan Horner

item 2 Business Travel and Tourism Paperback John, Horner, Susan Swarbro

item 3 Business Travel and Tourism-John Swarbrooke, Susan Horner

item 4 Business Travel and Tourism By John Swarbrooke, Susan Horner

item 5 Business Travel and Tourism by Swarbrooke, John Paperback Book The Cheap Fast

item 6 Business Travel and Tourism by Swarbrooke, John Paperback Book The Cheap Fast

item 7 Business Travel and Tourism - Paperback NEW Swarbrooke, Joh 2001-09-14

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

Best-selling in Adult Learning & University

Secrets Of Mental Math: The Mathemagician's Guide to Lightening Calculation and Amazing Maths Tricks by Arthur Benjamin, Michael Shermer (Paperback, 2006)

Never Split the Difference: Negotiating as if Your Life Depended on It by Chris Voss, Tahl Raz (Paperback, 2017)

The Psychology of Money: Timeless lessons on wealth, greed, and happiness by Morgan Housel (Paperback, 2020)

Code of Practice for In-service Inspection and Testing of Electrical Equipment by The Institution of Engineering and Technology (Paperback, 2020)

Adult Children of Emotionally Immature Parents: How to Heal from Distant, Rejecting, or Self-Involved Parents by Lindsay C Gibson (Paperback, 2015)

11+: Bond 11+ Assessment Papers Book 2 9-10 years bundle by Various (Paperback, 2021)

My Revision Notes: CCEA GCSE History Fourth Edition by Finbar Madden, Rob Quinn (Paperback, 2018)

Save on Adult Learning & University

The Concise Laws of Human Nature by Robert Greene Paperback, English

Military Aircraft Markings 2024 by Stuart Schofield Paperback Book

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Silent Spring (Penguin Modern Classics) by Carson, Rachel, NEW Book, FREE & FAST

NEW Eye Movement Desensitization & Reprocessing(EMDR)Therapy : Basic Principles

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